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Hammer

Campaign
Agency Network: 
Published/Aired: 
March 2009

Description

Print advertisement created by The Brand Agency, Australia for Blu Tack, within the category: House, Garden.

Advertising Agency: The Brand Agency, Perth, Australia
Creative Director: Craig Buchanan
Art Directors: Craig Buchanan
Photographer: Allan Myles
Copywriter: Des Hameister
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Highest Rated

eldeadevis's picture

Not good. Bad art work.

eldeadevis
Activity Score 306
Draftfcb México
Zeus's picture

what ?????

Zeus
Activity Score 906
somewhere
monicamexico's picture

The first one is the only one that makes sense. However, it still sucks because that strategy is old as dirt.

monicamexico
Activity Score 830
Guest's picture

Here's the flaw in the last two:

They're devices to keep things together, which is NOT exactly Blu Tack.

They need to be visuals of nails and screws, and even then the ads would suck.

Guest
robottttrockkkk's picture

WTF ?!

robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
Guest's picture

Instead of nailing or screwing to hang stuff up, use blue tack. These ads suck.

Guest
Guest's picture

hey, there are only two men in the agency? the creative director is the art and the copy is an art too. look at the credits. lol

Guest
eldeadevis's picture

Not good. Bad art work.

eldeadevis
Activity Score 306
Draftfcb México
Guest's picture

Decent campaign, but forming something with another thing, thats old.

Guest
icanthink's picture
icanthink
Activity Score 270
Creative Director
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