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Bono

Campaign
Agency Network: 
Published/Aired: 
June 2010

Description

Print advertisement created by BBDO, Brazil for Billboard, within the category: Media.

Caption

Music. See what it’s made of.
Bob Dylan, David Bowie, Lou Reed, Mother Teresa

Advertising Agency: AlmapBBDO, Sao Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Directors: Luiz Sanches, Dulcidio Caldeira
Art Directors: Marcos Medeiros, Danilo Boer
Copywriter: André Kassu
Illustrator: Marcos Kotlhar
Typographer: José Roberto Bezerra
Planner: Cintia Gonçalves
Advertiser's Supervisor: Antonio Camarotti
Account Supervisors: Felipe Bartholomeu, Camila Figueiredo
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Highest Rated

Kateter's picture

you're joking right?

Kateter
Activity Score 2029
Copywriter
rodrigoplant's picture

The "Mother Theresa factor" is great.

rodrigoplant
Activity Score 53
velle's picture

I agree! THIS is great!

velle
Activity Score 1550
Copywriter
Guest's picture

i like art direction .. good concept also

Guest
Kateter's picture

I don't hink that if you mix all the mentioned you get such a wanker like Bono. it's clearly downgrading the rest for this load of BS that Bono is.

Kateter
Activity Score 2029
Copywriter
Kateter's picture

you're joking right?

Kateter
Activity Score 2029
Copywriter
Guest's picture

agree

Guest
Guest's picture

Congratulations on Grand Prix!!!!

Guest
zarkos's picture

Congrats on Grand Prix!

zarkos
Activity Score 944
Art Director
Guest's picture

excelente

Guest
Guest's picture

excelente"!!!!

Guest
Guest's picture

just Brilliant, the whole campaign is.. all ads are just great!

Guest
michelangelo's picture

halftone brilliance

michelangelo
Activity Score 660
Guest's picture

I love the concept of this ad. The title is perfect. I like the idea of using a bunch of little images to create one large one. The colors work well together and grab your attention. The campaign is beautiful. The title speaks for itself. The only suggestion I can make is to list the images used within the large image as all music artists. It flows better with the title. I would love to work on ad like this.
-CKR Interactive Intern
www.ckrinteractive.com

Guest
Guest's picture

love it

Guest
Guest's picture

Simple and beautifly made thanks.

Guest
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