Comments (15)

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copy-free's picture
Activity Score 6

big hands-boys for pleasant-hops!
very very nice!!

alan's picture
Activity Score 19

I totally don't understand these ads.

Surely if the woman's breasts got larger, then the man's hands would feel smaller?

ferreyra.paula's picture
Activity Score 2

are u kind of stupid?????? men grew bigger hands just to feel them better

Arisca's picture
Activity Score 164

Uma Thurman in Even Cowgirls Get the Blues meets Gael García Bernal in The Science of Sleep.

ambidextrous's picture
Activity Score 44

i think i love this AD

popdistortion's picture
Activity Score 1592

An older ad but it's simply fantastic!

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

How do you show a product (a boulder holder) without actually showing it?
We don't need to see the joke repeated over and over again.
I'm getting tired of this whole trend of showing three exact same executions of an idea. Granted they run in different pubs ("publications" for you non-Americans) at different times, it gets pretty monotonous quickly...

This also pales in comparison to one of my all-time favorite Wonderbra ads.
The one that just said in large type: Jesus.
It actually lets you participate in visualizing the effect of wearing the product.

ivan's picture

But, you have to remember the consumer will not see the three ads together. They will see it on Monday, than on Friday, and the third maybe never.

mikelite's picture
Activity Score 1031

that's NO EXCUSE for lazy creatives. wonderbra is the cheapest, easiest assignment ever. it only proves you can make a big tit joke, not be even slightly creative.

the.adnerd's picture
Activity Score 160

i absolutely love these ad

shrp0103's picture
Activity Score 104


mahi_dhk's picture
Activity Score 90

2 simple 2 lovely.

lara's picture
Activity Score 114


JELLYGOOSE's picture
Activity Score 88

the best print ad which was based on the hand/arm was done by Hustler long time ago. you guys remmber that one. the guy's right arm had turned into a body builder's arm. :) that was understandable, but this is.... it does not make any sense. and I guess the best wonderbra was print was on Archive... everyone was staring to "something" that we don't see on the layout.. :)))

afakelove's picture
Activity Score 12

C'mon! these ads are really good! A simple and elegant art direction for a witty fresh idea. I don't think this is another big tit joke and that's the point: they did something different for a classic award winning brand changing the approach. Love it.