Advertisement
Log in or register to post comments
truecopy's picture

Made my day. Great job guys. This one goes to my "wish I've done it" box.

truecopy
Activity Score 399
Copywriter |

"Sex sells. Truth even better." - A friend

ivan's picture

You can click Favorite for this purpose.

ivan
Creative Director at Ads of the World
lucachez's picture

hahaha..nice

lucachez
Activity Score 38
MIAMI AD SCHOOL
unionjack's picture

Perfect ! just perfect.

unionjack
Activity Score 57
Creative Director
Shanty Mathew's picture

Loverly...

"Advertising sucks... ever so gently."

Shanty Mathew
Activity Score 130
Creative Director at United Media Services, Muscat |

"A good advertisement is one which sells the product without drawing attention to itself." - David Ogilvy

wildbore's picture

v know d products. so wt?

wildbore
Activity Score 749
Creative Director at - - -
the Pun-isher's picture

Before:....zzzzz
After:...zzzzz

the Pun-isher
Activity Score 228
all brand no flakes
thirty6chambers's picture

it's more than that. think a bit harder.

thirty6chambers
Activity Score 1464
Art Director
j4son's picture

ha,ha..nice1

j4son
Activity Score 266
Copywriter
delithekid's picture

no, it's not a "before&after" ad.
look at the "page 3" and "page 5" lines.

good job.

*
simple is the best.

delithekid
Activity Score 54
Copywriter |

simple is the best.

Jet Propulsion Lab's picture

I think the two-consecutive-right-hand-page placement makes this ad a real charmer! No, there's nothing that we already don't know about the brand. But it's the way they keep reminding us of it.

Absolutely fantastic!

Jet Propulsion Lab
Activity Score 10679
Copywriter
Stewart's picture

Cannes.

Stewart
Activity Score 67
LeeHarvey's picture

So simple, so great. Fantastic cast by the way! Kudos to the team.

LeeHarvey
Activity Score 3045
Creative Director
doworkson's picture

this is one of my all time favorite ads. but isnt this like two years old?

doworkson
Activity Score 242
Copywriter
robottttrockkkk's picture

diferente. chevre.

[ http://eltubedeyou.blogspot.com ]

robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
Tincho's picture

Before: original
After: less original

Tincho
Activity Score 1093
Art Director
Disco Munky's picture

Very very nice.

wish I'd had this idea........bastards ;)

"Make a name, or be defamed"

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

MC Fresh's picture

Great, really great.

MC Fresh
Activity Score 6
valhallenx's picture

great!

valhallenx
Activity Score 92
Copywriter
Boas ideas's picture

Perfectisimo!

Boas ideas
Activity Score 265
Creative Director
federo's picture

brilliant

federo
Activity Score 781
advertising agency
Mr. Positive's picture

what he said.

Mr. Positive
Activity Score 178
Rog's picture

Agree with both of them.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

ernesto p's picture

diferente????
side by side has been done for years!!!!!!!!!!!!!!
and por favor stop to play con los distintos productos of BIC!!!!!
seguramente gane premios, pero no es nuevo, ni original.

ernesto p
Activity Score 76
chunkdude's picture

wow. what an ad. i freakin love it! havent seen an ad this great in a while.

what do you think about it ackattak?

chunkdude
Activity Score 31
Humber College - Advertising Copywriting |

- Jared

www.jaredfriedberg.com

ackattak's picture

I must say, chunkdude, that I agree with you.
Best I've seen in a good while!
I'm actually giving it a standing ovation at this very moment.

ackattak
Activity Score 396
Copywriter
alvinpck's picture

Great work!
It will be many years to come for better before-after ads.

...
http://alvinpck.deviantart.com/gallery/

alvinpck
Activity Score 1467
Art Director
Farfa's picture

Nice!

Farfa
Activity Score 109
Art Director at Freelance
Grrrr's picture

If only all advertising was that simple!

Grrrr
Activity Score 1961
Illustrator
EDvert's picture

Creative in the Netherlands have an unfair advantage. Weed.

Brilliantly amusing.

Now puff, puff, pass.

_____________________

EDvert
Activity Score 36
Copywriter |

Now everyone's a CD.

Disco Munky's picture

LOL!

I'm looking at Jobs there....for a totally different reason.

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

sbanua's picture
sbanua
Activity Score 16
Copywriter
Djingle's picture

Very very very nice! The simplest ideas always work best. Just a shame the simplest are always the hardest to come up with.

Djingle
Activity Score 11
huzyisundead's picture

I don't get it. Page 3 and page 5?

huzyisundead
Activity Score 107
Copywriter
LeeHarvey's picture

Holy Christ. Page 3 is a right-hand-page, if you turn page 3, page 5 appears. GET IT??!!

LeeHarvey
Activity Score 3045
Creative Director
Lerastaschtroumpf's picture

Best ideas are the simplest ideas. I had to learn that.

Lerastaschtroumpf
Activity Score 23
School of Copywriting
bnovoa20's picture
bnovoa20
Activity Score 38
Art Director
LeeHarvey's picture

What's the point of showing us this link?

LeeHarvey
Activity Score 3045
Creative Director
Frits Harkema's picture

And this was a fact to establish: Bac makes razors too? COME ON!!!!! There was probably never a brief and I wonder if the client has payed even one euro for it.

Frits Harkema
Activity Score 713
Antwerpen
Disco Munky's picture

Brand Promotion.

If you can't see the effectiveness of the piece and also the media used then you need to think on what you're doing mate.

"readthiswhileIstareatyourtits"

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

shahidali's picture

some say it simple, but how many times have we come accross these tricky stuffs.
less original, good as copied in right context and not forceful, but Winner!!! give me a break!

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

Guest's picture

Como corporativo guay. Pero me faltan los mecheros BIC. Puede quemar la cuchilla que es de usar y tirar, o fumársela, o calentar la punta del boli cuando no tira.
otra cosa. Los del plan de medios estarán contentos.
Amo el antes y el después.

Guest
velle's picture

first thought: an eraser for BIC pen >.<

velle
Activity Score 1550
Copywriter
Featured Content

Latest Collections

Advertisement