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Arabmerican

Campaign
Agency Network: 
Published/Aired: 
June 2013

Description

Print advertisement created by Hakuhodo, Indonesia for Berlitz, within the category: Education.

Caption

Speak like a native.

Advertising Agency: Hakuhodo, Jakarta, Indonesia
Chief Creative Officer: Hoh Woon Siew
Executive Creative Director: Chokyan
Creative Director: Lucy Novita
Copywriters: Edi Nurcahyo, Lucy Novita, Irvine Prisilia
Art Directors: Fahmi Rahmadiputera, Chokyan, Hoh Woon Siew
Photographer: Clarissa Peddy
Producers: Sunyoto Hp, Suryo Guritno, Tiara Pohan, Kelik
Account Manager: R.e Budi Astuti
Retoucher: Anka
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Highest Rated

Prasad Weerasekara's picture

Great idea.

Prasad Weerasekara
Activity Score 653
morse's picture

Not the same idea, but reminded me of this horror campaign:
http://adsoftheworld.com/media/print/marie_claire_mouth

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

andylefty's picture

I quite like it.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
kleenex's picture

A bit scary, but not bad at all.

kleenex
Activity Score 51078
Web Designer/Developer
jackblack's picture

Creepy. Eat like a native is more like it.

jackblack
Activity Score 2357
Art Director
baliais's picture

i quite don't like it.

baliais
Activity Score 2618
Graphic Designer
stitchy's picture

TALK NATIVE, LOOK SCARY!

stitchy
Activity Score 779
creative design
Prasad Weerasekara's picture

Great idea.

Prasad Weerasekara
Activity Score 653
Sjobs94's picture

i like

Sjobs94
Activity Score 80
Copywriter
rajojon23's picture

lovely

rajojon23
Activity Score 2
Web Designer/Developer
seghbal's picture

the idea itself is good, but not a great execution. it's kinda scary and at the same time it seems like if he has more hard time speaking that way. They could have shown a head of the arabian guy (in this execution) as a part of a tongue at least

seghbal
Activity Score 35
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