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Hidden Addiction, Joint

Campaign
Agency Network: 
Published/Aired: 
April 2009

Description

Print advertisement created by Doner, Canada for Bellwood, within the category: Public Interest, NGO.

Caption

Gambling. It’s just as addictive.

Advertising Agency: Doner Canada, Toronto, Canada

Creative Director: Dan Willey

Art Director: Amanda Wood

Copywriter: Ash Tavassoli

Photographer: Chris Gordaneer (Westside Studios)

Other additional credits:

Account Manager: Andrew Simon

Producer: Tom Nesbitt
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Highest Rated

LucasPS's picture

The first one was just ok, but this one is wrong, the mix between gambling and mary jane its forced. You dont do that when youre gambling. Wrong...

LucasPS
Activity Score 523
Copywriter at Bureau Creativo |

Todos somos ignorantes, pero no todos ignoramos lo mismo.

Guest's picture

well the idea is really nice, but joints are not as addictive :)

Guest
Gualcor's picture

You need a junkie art director

Gualcor
Activity Score 978

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

Singularity's picture

Not as nice as the dice-in-a-pill-bottle one. The rolled-up playing card looks more like a paper party horn than a joint.

- Jeff

– – – – – – – – –
President, Singularity Design
www.SingularityDesign.com
Twitter.com/SingularityDsgn
Is your brand getting the attention it deserves?

Singularity
Activity Score 202
General Manager at Singularity Design |

– – – – – – – – –
President, Singularity Design | www.SingularityDesign.com | Blog.SingularityDesign.com | Is your brand getting the attention it deserves?

Guest's picture

uhmmm i don't know, i find it really literall, i think there could be a different approach without showing people doing drugs.

Guest
Guest's picture

Show me a link that describes marijuana as an addictive substance and I will stop hating this ad. Need to be smoking crack or meth.

Guest
Guest's picture

interesting stuff!

Guest
Guest's picture

terrible terrible stuff. and there is no such thing as marijuana "addict"

Guest
Guest's picture

lol i guess u have been around weed smokers!!! i know people that are addicted to it they need it before they go to sleep!

Guest
Guest's picture

I'm pretty sure they're call Pot Heads

Guest
Guest's picture

lol

Guest
Guest's picture

lolx

Guest
Whatsamatta U's picture

weakest of the lot. the others are pretty damn good!

Whatsamatta U
Activity Score 34
Copywriter |

zero bata sanata

premc's picture

WELL TRY !!

premc
Activity Score 917
Graphic Designer at Web Designer/Graphic Designer |

radical

roman-schwienbacher.com's picture

very good campaign, great work

roman-schwienba...
Activity Score 1021
Photographer
Guest's picture

hahha many marijuana smokers over here ..anyway everything is addictive, u dont have to doe to have it, but by wanting it and getting used to it.is nore than enough, and is concidered to be addictive.ad the ad is great by the way ..:)

Guest
Guest's picture

hahha many marijuana smokers over here ..anyway everything is addictive, u dont have to die to have it, but by wanting it and getting used to it.is more than enough, and is concidered to be addictive.and the ad is great by the way ..:)

Guest
samwanzer28's picture

Marijuana has medicinal value mind you, and althought it's (sometimes) addictive it's not as bad as the other vices. Oh this series is good by the way.

samwanzer28
Activity Score 313
Computer Graphic Artist |

que sera sera

Madeinfresh's picture

I raise ! It's a good campain for gamblers, ok marijuana is a stereotype but i think she's realy good.

Madeinfresh
Activity Score 2
LucasPS's picture

The first one was just ok, but this one is wrong, the mix between gambling and mary jane its forced. You dont do that when youre gambling. Wrong...

LucasPS
Activity Score 523
Copywriter at Bureau Creativo |

Todos somos ignorantes, pero no todos ignoramos lo mismo.

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