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Space attack

Campaign
Agency Network: 
Published/Aired: 
March 2009

Description

Print advertisement created by Y&R, Peru for Banco Financiero, within the category: Finance.

Caption

Whatever happens you'll earn 8.5%

Advertising Agency: Y&R Lima, Peru
Regional Creative Director: Guillermo Vega
Creative Director: Paco Torrico
Copywriter: Cesar Godenzi, Jorge Soto
Art Directors: O. Takahashi, Christopher Graham, Mihail Aleksandrov
Planner: Eduardo Grisolle
Account Executive: Marco Barrantes
Agency Executive Producer: Patricia de la Cuba
Retoucher: Raúl Pardo
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mckeephoto's picture

Great art work!

mckeephoto
Activity Score 83
Boston, MA |

Matt McKee Photography/Photo Illustration
http://www.mckeephotography.com

shekhar zinge's picture

fuck-all.
who is going to get it when all people die

shekhar zinge
Activity Score 149
Art Director at Free Wrinkle
lucaszaiden's picture

That`s why he said “whatever happens“, you asshole...

I`m so sad of litteral people like you...

lucaszaiden
Activity Score 93
VP Executive Creative Director |

.

shekhar zinge's picture

i got it you are from the same team who has done this ad

tell me if all the peoples in the family die than who is going to get it

shekhar zinge
Activity Score 149
Art Director at Free Wrinkle
Sazarret's picture

Are you really saying you believe that an alien invasion force is going to come and destroy civilization as we know along with the bank's client family?
Dude, are you sure you are an advertiser? Cus you sound more like a medium ranked executive of that bank.

This is an exaggeration of the idea and I think they made a good point with it, it's a convincing ad.

PS. By the way no, I don't work in that agency nor live in Peru for that matter.

Sazarret
Activity Score 130
McCann Erickson Bolivia
mark3r's picture

Nice. Good art.

mark3r
Activity Score 1949
Art Director at Scout
Javier Ramírez's picture

bien Perú...!

Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

jonybeta's picture

Me gusto!, habria que ver si no es una sobrepromesa el tema de 8.5% pase lo que pase. El arte esta lindo, tiene un par de arañas en la parte inferior izquierda q se podrian haber trabajado un pelin mas con el tema de la luz, pero eso es encontrarle la quinta pata al gato, me gusto mucho!
micorazontusmanos.blogspot.com

jonybeta
Activity Score 364
Art Director at Leo Burnett |

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

kergu's picture

Esto ya se hizo! si no me equivoco para un material de construcción.
Sin embargo cabe rescatar el trabajo de arte, muy muy bueno.

Done!
Done!
Done!

kergu
Activity Score 6795
Guest's picture

Gracias:)

Guest
Alubia's picture

El arte es pobre y la idea es muy común. Venga Perú, échenle ganas!

Alubia
Activity Score 54
Pub
eldeadevis's picture

Very basic idea, taken as far as the budget might have been.

eldeadevis
Activity Score 306
Draftfcb México
shrek12's picture

There's something fishy here, with all the amazing retouching, why is the perspective on the billboard so badly wrong. Funny, everything else is perfect, maybe the art director just slapped the sign on in photoshop after he recieved the illustration.

shrek12
Activity Score 206
Student
jackmancer2017's picture

I'm loving it!

jackmancer2017
Guest's picture

PANTI ES LA VOZ¡¡¡

Guest
Jablai's picture

me likey sci-fi
i like the art here...NICE

Jablai
Activity Score 47
Other
Blair Semenoff's picture

it's alright

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
TRICKY's picture

Banco Financiero now open in BEIRUT

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture

Soto hazme un hijo!

Guest
an_dpong's picture

I like the concept, although didn't fit the current situation.

an_dpong
Activity Score 17
Senior designer
pardzy's picture

good jobs man

pardzy
Activity Score 16
photographer
Guest's picture

good work.
not realy what would call "an idea"

Guest
Guest's picture

Pésima dirección de arte (todas las imágenes sacadas de google). Nada está integrado. Los que dijeron que es gran dirección de arte, me imagino que son redactores.

Horrible art direction (all the images stoled from google). Those who said that it is a great work, Im sure are copywriters.

Guest
Guest's picture

Is this Beirut :))))

Guest
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