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Baby nail scissors

Published/Aired: 
October 2007
 Baby nail scissors

Description

Caption

The most scary but harmless monsters for first-time mums: The baby nail scissors.
It looks wild, but in fact it's very easy to handle. We can tell you by experience.

Advertising Agency: Unique Madrid, Spain
Creative Director: Luis López de Ochoa
Art Director / Illustrator: Antonio Castillo
Copywriter: Lolo Ortega
Photographer: Luis Hevia
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Highest Rated

imke's picture

Product looks good .........but ad is unnecessarily pin pointing the weak aspect to sell.........I would say its good when it’s opposite.

imke
Activity Score 472
monicamexico's picture

The copy is bad. Very bad. Get a native English speaker to help.

And I'm not sure about the concept. You're showing me how scary your product is.

monicamexico
Activity Score 830
mpindy's picture

Just not good. I typically like to give more constructive criticism but the concept, the direction, the copy... all way off. For me at least.

mpindy
Activity Score 165
Graphic Designer
jazarah's picture

dont like it all

jazarah
Activity Score 1262
imke's picture

Product looks good .........but ad is unnecessarily pin pointing the weak aspect to sell.........I would say its good when it’s opposite.

imke
Activity Score 472
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