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Bed

Campaign
Agency Network: 
Published/Aired: 
May 2009

Description

Print advertisement created by Ponce, Argentina for Axe, within the category: Health.

Caption

On the bed or on the boudoir?
New Axe Day & Axe Night. One is suitable for general audiences. The other one is not.

Advertising Agency: Ponce, Buenos Aires, Argentina
Executive Creative Directors: Hernan Ponce, Walter Aregger, Hernan Ibarra
Creative Directors: Ricardo Armentano, Analia Rios
Art Director: Pedro Losada
Production Manager: Roberto Carsillo
Account Executives: Nestor Ferreyro, Francisco Odriozola
Copywriter: Antonio De Federico
Photographer: Martin Sigal
Client Services Director: Vanina Rudaeff
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Guest's picture

haha really cool!! Great copy, great art, great ad!

Guest
corporal_hicks's picture

And great chick!

corporal_hicks
Activity Score 365
Art Director
Guest's picture

Jajajajaja...

Guest
Guest's picture

Bad. Doesn't work guys.

Guest
Guest's picture

Bad. Doesn't work guys.

Guest
Guest's picture

Shut up. You didn't get it. And if you did, you wish you had something as clever in your lame book.

Guest
Guest's picture

Child

Guest
Guest's picture

it's pretty. pretty cool!

Guest
Guest's picture

This is just a normal job

Guest
Guest's picture

FANFARRONESSSSS

Guest
Ad_Man's picture

BUENÍSIMA!!
muy inteligente.
muy cagada.
mucha idea.
muy buena, señores.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

theanc's picture

Liked it.

theanc
Activity Score 2783
Art Director at NBS / Dentsu Aegis Network |

http://www.augustocorreia.com.br

Andrey Vaslit's picture

Again....GOOOD!!!!
great ads!

Andrey Vaslit
Activity Score 210
Liverpudillian's picture

really smart to make words fit for both ... Good Campaign

Liverpudillian
Activity Score 58
Graphic Designer
Guest's picture

Could anybody please enlighten me wt is the point in there?

Guest
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