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Agency Network: 
Published/Aired: 
June 2012
Averna Cream Print Ad -  Kiss

Description

Print advertisement created by Saatchi & Saatchi, Italy for Averna Cream, within the category: Health.

Advertising Agency: Saatchi & Saatchi, Milan, Italy
Executive Creative Director: Agostino Toscana
Art Director: Micaela Trani
Copywriter: Antonio Gigliotti
Photographer: Winkler+Noah
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bate_palmas's picture

Quick! Someone get a bottle of averna cream! I want to see the rest of the show!

bate_palmas
Activity Score 1479
Shawali's picture

"Hey, our product is brown! Let's have a black man on our press ads!! I'm sure it's never been done before and that it's totally not racist!!"

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

LittleJoe's picture

It's a bad one but why racist??? I don't see any ku klux klan costume... please
The product is mulatto, so white+black...
it could have been better if two liquid, mixing, had taken the shape of the kiss... imo

but I still can't see any racism

LittleJoe
Activity Score 345
Graphic Designer at Torino
wave's picture

bad and old

wave
Activity Score 471
matitarrie's picture

primitive

matitarrie
Activity Score 24
SoCH_TO's picture

oh sucking !!!

SoCH_TO
Activity Score 967
Art Director |

Live with Passion

alessiocentritto's picture

lame

alessiocentritto
Activity Score 8
Art Director
slimwhipme's picture

christ.. this is awful awful awful

slimwhipme
Activity Score 85
Graphic Designer
feysal's picture

groovy concept very captivating art direction thumbs up on the simplicity

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

kleenex's picture

http://www.winkler-noah.it/#!/217282

Another Averna Cream ad???

kleenex
Activity Score 51166
Web Designer/Developer
MindDrift's picture

Dunno what to think of this.

MindDrift
Activity Score 1170
Graphic Designer
Bilu's picture

so '80

Bilu
Activity Score 119
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