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The big idea condensed, Engine

Campaign
Agency Network: 
Published/Aired: 
September 2010

Description

Print advertisement created by BBH, United Kingdom for Audi, within the category: Automotive.

Caption

The New Audi A1. With powerful yet efficient engines.

Advertising Agency: BBH London, UK
Creative Directors: Kevin Stark, Nick Kidney
Art Directors: Mark Reddy, Adrian Rossi
Copywriter: Alex Grieve
Designer / Illustrator: Rich Kennedy
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helvet.lang's picture

how to put in an ad some direct marketing stuff...
Not convinced either by the illustration...

helvet.lang
Activity Score 152
Copywriter |

the ad which wasn't there

aRianna_.'s picture

Well done! Everything you need to say about the car is there without a 50 or more word copy. The art is simple, but effective.

aRianna_.
Activity Score 281
Media Buyer at CultureSpan Marketing
kondensofke's picture

i like it, too

kondensofke
Activity Score 336
VU
Guest's picture

Pretty fair. The illustrations are kind of boring though.
Better than anything BBH NY could do though.

Guest
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