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Fight the dark side, 1

Campaign
Agency Network: 
Published/Aired: 
April 2008

Description

Print advertisement created by TBWA, Argentina for Atma, within the category: Electronics, Technology.

Advertising Agency: Savaglio\TBWA, Buenos Aires, Argentina
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esteb's picture

Very nice.

esteb
Activity Score 673
art
truecopy's picture

Love this campaign. Beautiful art direction.

truecopy
Activity Score 399
Copywriter |

"Sex sells. Truth even better." - A friend

Jet Propulsion Lab's picture

The cinnamon buns and the whole nine yards! : )

Cute.

Jet Propulsion Lab
Activity Score 10679
Copywriter
teenie's picture

Nice. Simple. Hard to believe no one's done it before.

I prefer the Star Wars bit from Arrested Development, but that's just me.

teenie
Activity Score 1894
Copywriter
micabdo's picture

LOL, The word “Atma” means “Darkness” in Arabic

micabdo
Activity Score 25
Photographer |

Mic

Runep's picture

VERY SIMPLE. I LIKE IT!

Runep
Activity Score 50
Art Director
funky_frogii's picture

just cooooooooooooooooool ad......clearly explaining the line...good job

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Zeus's picture

Who is the Creative Director? George Lucas?

Zeus
Activity Score 906
somewhere
panasit's picture

I like the campaign (a lot really) but this is the worst one. I felt like she's a Star Wars fan holding the light saber in the room for no reason. I guess it's the composition that bugs me.

panasit
Activity Score 687

-Tung
--good idea is enemy of great idea

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