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The battle

Campaign
Agency Network: 
Published/Aired: 
May 2013

Description

Print advertisement created by BCP, Canada for Astral, within the category: Media.

Caption

See what you want to see

Advertising Agency: BCP, Montreal, Canada
Creative Director: Etienne Bastien
Co-Creative Director: Jonathan Rouxel
Art Director: Jonathan Rouxel
Copywriter: Etienne Bastien
Photograph: Olivier Staub
Post Production: La Cavalerie
Account Director: Michèle Bastien
Agency Producer: Frédérique Bissonnet
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feysal's picture

love the photography and manipulation

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

Spanky's picture

I have no idea what this is selling.

Spanky
Activity Score 4899
Other
jakub407's picture

exatly!

jakub407
Activity Score 34
certaintly's picture

over my head

certaintly
Activity Score 3994
jrouxel's picture

Astral is a leading Canadian media company with properties in television, radio, out-of-home advertising and digital media.

We wanted to remind Canadians of Astral's content diversity.

jrouxel
Activity Score 59
Creative Director at Montreal |

Co-Creative Director and art director @BCP

certaintly's picture

what's the "thriller" or the "cooking" ?

certaintly
Activity Score 3994
kleenex's picture

I love the idea.

kleenex
Activity Score 51126
Web Designer/Developer
Andrej Troha's picture

Great idea and even greater art.

Andrej Troha
Activity Score 613
morse's picture

I got it but it's not easy to understand. Mix of programs.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

pierrelastname's picture

like the visual.

pierrelastname
Activity Score 2869
Copywriter
fotdot's picture

Very drama.

fotdot
Activity Score 673
Creative Director
jackblack's picture

I see crap. Thank you.

jackblack
Activity Score 2357
Art Director
Edoftheworld's picture

Have no idea what it means.

Edoftheworld
Activity Score 161
danielchapman's picture

Poor.

danielchapman
Activity Score 292
tatamarangon's picture

no

tatamarangon
Activity Score 142
HowieDallard's picture

It's a beautiful looking ad, but I agree with one of the first comments. I'm confused with what this is selling. Beautiful art direction though!

HowieDallard
Activity Score 10
Art Director |

It's midnight. Do you know where your cookies are? Someway they're right underneath you. Others try not to even think about it. --Target

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