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Queue

Agency Network: 
Published/Aired: 
June 2014
Description: 

Print advertisment created by BBDO, Brazil for Aspirin, within the category: Pharmaceutical.

Advertising Agency: almapBBDO, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Luiz Sanches
Creative Directors: Renato Simões, Bruno Prosperi
Art Director: Andre Gola
Copywriter: Pernil
Director of Client Services: Gustavo Burnier
Account Director: Juliana Janot Vilhena Nascimento
Account Supervisor: Fabio Akimura
Account Executive: Malu de Godoi Netto
Illustrator: Adelmo

Comments (4)

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Highest Rated

damnson's picture
damnson
Activity Score 11517

"Isn't perfect" is the dumbest comment ever. This is a very smart way of putting two products on one print without forcing anything.

An axe murderer of ads.

Reality Check's picture
Reality Check
Activity Score 2539

Isn't perfect (you would think your headache would be CafiAspirina-strong if you’re in the back of the queue) but it's fun looking, and Adelmo's illustration shines.

damnson's picture
damnson
Activity Score 11517

"Isn't perfect" is the dumbest comment ever. This is a very smart way of putting two products on one print without forcing anything.

An axe murderer of ads.

Watch_123's picture
Watch_123
Activity Score 27

Not quite agree, officers finish at their closing time. They attend people one by one without worrying about how long the queue is most of the time.
The "heavyweight" of the headache I don't think is on the officer but on the last and middle queues as they may be extremely about things such as (or at least I would) "will I be attended today?", "are they closing before I'm even seen at the desk?", "why only one officer?", "will I get home today", "will I have time to buy...?", "will I get on time for lunch? (probably all at the same time).
All in all, for me, Reality Check makes sense, and least of all is "the dumbest comment ever". Quite possible one of these two is out of context.

XEF

VeronicaFranco's picture
VeronicaFranco
Activity Score 789

THIS IS BRILLIANT

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