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Hammer

Campaign
Agency Network: 
Published/Aired: 
January 2008
Aspirin Print Ad -  Hammer

Also From This Campaign 2

Description

Print advertisement created by BBDO, Egypt for Aspirin, within the category: Pharmaceutical.

Caption

Split the headache.

Advertising Agency: Impact BBDO Cairo, Egypt
Art Director / Photographer: Marco Maurice
Copywriter: Hussam Mourou
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second_creator's picture

MY KID CAN THINK DAT TOO....

second_creator
Activity Score 754
Copywriter |

copywriter

sumsum's picture

this is the worst photoshop ad i´ve seen so far.

sumsum
Activity Score 613
copywriter
Wordnerd's picture

oh no!

Wordnerd
Activity Score 6692
Copywriter
tsui tsui's picture

Oh, yes, split the team and hammer it.

tsui tsui
Activity Score 24
Singapore
rourke's picture

very good idea

rourke
Activity Score 57
Art Director
sumsum's picture

you are kidding

sumsum
Activity Score 613
copywriter
NatalieM's picture

Ah. Now I'm getting it.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

chavezonico's picture

Supongo que esto es un boceto de un mal aviso

chavezonico
Activity Score 22
Art Director at Grey Chile
fersvax's picture

This sucks!

fersvax
Activity Score 1239
Art Director |

FER.

MJ05's picture

photoshop for dummies!

MJ05
Activity Score 88
garnier bbdo |

MJ

sonucoues2002's picture

i like the idea but need to work more on photoshop

sonucoues2002
Activity Score 804
visualizer
shrrr's picture

mabe that it needs more work art direction wise, but i really like the idea :)

shrrr
Activity Score 69
creative/copywriter ; BBDO Cairo
advertainer's picture

So if you use da pill you end up with two small headaches instead of one???...'Split' could be misunderstood in that way...

advertainer
Activity Score 4
Copywriter
abdessamado's picture

photoshop 2.0 ! :)

abdessamado
Activity Score 2
directeur artistique
Guest's picture

inspiring, um wait, not really

Guest
Guest's picture

Guys first of all this is a medicine ad...no need to tell you that with or without this ad you still will buy aspirin for headache. It doesn't have to be awesome or brilliant. But what do I know :)

Guest
Guest's picture

Great idea, and need no more photoshop tricks, I like its simplicity.
Michael Habib - Advantage

Guest
Sherif Hany's picture

Good Job...i think the idea was gained from a focus group done may be...by describing the headache like a hammer in head or the gun..
good one...

Sherif Hany
Activity Score 92
Producer/Director at Founder of Comrades Communications & Advertising
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