Plates, Smock

Agency Network: 
September 2012


Print advertisement created by Leo Burnett, Japan for Ariel, within the category: House, Garden.


Dine dangerously.
Ariel protective pre-wash makes clean up easy.

Advertising Agency: Beacon Communications / Leo Burnett Company, Japan
Executive Creative Director: Jon King
Creative Directors: Keizo Mugita, Shuji Matsumura
Associate CD / Copywriter: Minoru Hongo
Senior Art Director: Norihiro Sasa
Agency Producers: Kozo Nagashima, Makiko Okada
Photographer: Fumio Doi
Retoucher: Sunao Sakurai
Designers: Chizuru Horikawa, Yuichiro Yoshino
Stylist: Masato Okamura
Ceramics Artist: Yasuko Hasegawa
Food Stylist: Asako Kijima
Printing: Toshifumi Narui
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kleenex's picture

I like them.

Activity Score 52234
Web Designer/Developer
morse's picture

Love the octopus. :)

Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

adityakesarkar's picture


Activity Score 111
Photographer at Naaptol Online Shopping Pvt. Ltd.
Milan Solanki's picture

they could have simply shown someone spilling food here and there, while eating

Milan Solanki
Activity Score 994
Copywriter at Spotlight Communication
bakamono's picture

like 1000 ads before this? no thanks

Activity Score 1002

because therefore it is

kalpesh78's picture

This is a creative forum buddy. those kind of ads have been done to death.

Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

Milan Solanki's picture

My apologies, in hurry I missed to notice the apparel-dishes, now after seeing it, yes its good

Milan Solanki
Activity Score 994
Copywriter at Spotlight Communication
feysal's picture

its a clean neat layout nice food art and photography....not sure the target will get it.

Activity Score 2586
Art Director at Zilojo |

groovy baby!

Roger Keynes's picture

:) 's

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

monte kelos's picture

like it.

monte kelos
Activity Score 205
Art Director
mertos's picture


Activity Score 904
Creative Director
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