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Honey

Campaign
Agency Network: 
Published/Aired: 
June 2008

Description

Print advertisement created by Saatchi & Saatchi, Romania for Ariel, within the category: House, Garden.

Caption

Removes dried-in stains.

Advertising Agency: Saatchi & Saatchi, Bucharest, Romania
Creative Director: Nick Hine
Art Director: Daniela Nedelschi
Copywriter: Jorg Riommi
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AD1014's picture

kind of nice but somehow familiar. does every agency on the planet now have a laundry detergent account?

AD1014
Activity Score 307
Graphic Designer at nyc
ivan's picture

Well, P&G and Unilever are there in every country of the world.

ivan
Creative Director at Ads of the World
A.G. Pennypacker's picture

I too find it strange that there are sooooo many of these ads out there. Is there a detergent war going on I don't know about? Some kind of global battle for my washing machine?

A.G. Pennypacker
Activity Score 607
I'm a full-time somebody at a world-wide agency and a wealthy American industrialist looking to open a silver mine in the mountains of Peru.
ogilvyandmenon's picture

well ariel and surf invest lots of money to fight each other in India

ogilvyandmenon
Activity Score 178
O&M India
ivan's picture

Yes, that's pretty much correct.

ivan
Creative Director at Ads of the World
A.G. Pennypacker's picture

Nevertheless, I do like this idea.

A.G. Pennypacker
Activity Score 607
I'm a full-time somebody at a world-wide agency and a wealthy American industrialist looking to open a silver mine in the mountains of Peru.
marlaa's picture

brilliant

marlaa
Activity Score 60
copywriter
italo's picture

Done before, in Brazil for Vanish.

italo
NatalieM's picture

I'd be interested to see those spots for Varnish. I think these work. They are simple and to the point.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

Dinkz's picture

very new.. very good !!

Dinkz
Tincho's picture

STOP WITH THE STAIN ADS!!!!!

Tincho
Activity Score 1093
Art Director
m í t i c o's picture

Very Good
Great resolution !!

---------------------------------------------
De nada sirve una Gran idea sin una Gran ejecución.

m í t i c o
Activity Score 676
Art Director at BBDO Honduras
getconnected2001's picture

New but boring.........!

getconnected2001
Activity Score 987
Art Director at New Delhi
republique's picture

why do they still do this kind of crap after saatchi NY's ariel ad.

republique
Activity Score 83
Republique Beirut
Whitefang's picture

enough stain ads, nothing will top last years grand prix winner. move on

Whitefang
Activity Score 509
theanc's picture
theanc
Activity Score 2783
Art Director at NBS / Dentsu Aegis Network |

http://www.augustocorreia.com.br

MihaiColiban's picture

Agreed.
STOP THE STAIN ADS!
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MihaiColiban
Activity Score 50
Creative Director at Self-Employed
MihaiColiban's picture

and some more.
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MihaiColiban
Activity Score 50
Creative Director at Self-Employed
ivan's picture

Why?

ivan
Creative Director at Ads of the World
chucklehead's picture

Uh. Does it work on sewn in stains? This makes no sense.

chucklehead
Activity Score 42
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