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Pelvis

Campaign
Agency Network: 
Published/Aired: 
September 2010

Description

Print advertisement created by BBDO, Philippines for Anlene, within the category: Non-Alcoholic Drinks.

Caption

Osteoporosis causes 1.6 million hip fractures every year.

Advertising Agency: BBDO Guerrero/ Proximity Philippines
Chief Creative Officer: David Guerrero
Executive Creative Directors: Tin Sanchez, Brandie Tan
Head of Art: Paul Anderson
Art Directors: Dennis Nierra, Brandie Tan
Copywriters: Meggy De Guzman, David Guerrero, Tin Sanchez
Producer: Al Salvador
Photographers: Paolo Gripo, Abet Bagay
Retoucher: Manny Vailoces
Illustrator: Cherrelle Consulta
Account managers: Francine Kahn-Gonzalez, Cindy Evangelista, Iking Uy
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Highest Rated

Guest's picture

then send a link

Guest
Anonymous Author's picture

Wonderful hyperbolic imagery for effect: I wince on behalf of anyone whose pelvis has 'fractured' like this.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

paumarques's picture

espectacular campanya. felicitats!

paumarques
Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

pierrelastname's picture

BEAUTIFUL BUT DONE!

pierrelastname
Activity Score 2869
Copywriter
Guest's picture

then send a link

Guest
thedesignaddict's picture

Link please.

thedesignaddict
Activity Score 5403
Art Director at Freelance
thedesignaddict's picture

Excellent job.

thedesignaddict
Activity Score 5403
Art Director at Freelance
quokkies's picture

Good photoshop. A good series, good creative insight. I think this campaign easy to sale product

quokkies
Activity Score 251
Art Director at Leo Burnett Viet Nam
Guest's picture

I like the execution and visual. Good photography, etc. But the idea/concept lacks any creative insight.

Guest
Dzsoi's picture

Bone is as fragile as glass? Wow, what an original thought... That said, this can totally work.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
Zeus's picture

√√√√√√√√√√√√√√√√√√√√

Zeus
Activity Score 906
somewhere
estgene12's picture

THUMBS UP

estgene12
Activity Score 8
Art Director at Polytechnic University of the Philippines
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