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Red

Campaign
Agency Network: 
Published/Aired: 
July 2008

Description

Print advertisement created by BBDO, Portugal for ANA Airports, within the category: Transport.

Caption

Lisbon Airport has a new look.

Advertising Agency: BBDO Portugal
Creative Directors: Marco Dias, Nuno Jerónimo
Art Director: Rita Ferreira
Copywriter: Augusto Barata
Chief Creative Officer: Pedro Bidarra
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funky_frogii's picture

is that hair?

love anything creative
http://addot.blogspot.com/

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Alistair C.'s picture

i don't want to fly in a plane that can't keep the direction straight.

the copy is very weak, that "business and pleasure" crap making it very uninteresting. As if that was not enough, the formatting of the text is weird. Why do you have 2 blocks/ columns, if you don't want the reader to change the line once he or she reaches the center?

Alistair C.
Activity Score 692
Copywriter
XL's picture

Could it be they left room for the gutter? That's the only thing I can think of. However, if they did, it's not much space.

XL
Activity Score 214
Wordnerd's picture

agree, each one is very beautiful and a nice idea, but the curly ones missed the intention of the campaign i guess

Wordnerd
Activity Score 6692
Copywriter
Axel's picture

Like it a lot. It's a brilliant ideia and it looks so simple.
Allistar, you must be new in the business, when text comes like this it's because it's double page. That gap i'ts where the magazine folds.

Axel
Activity Score 13
copywriter
Enas's picture

brilliant

Enas
Activity Score 741
Art Director |

-----
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

salvarredy's picture

Great idea, very simple and clear.
Works for me.

salvarredy
Activity Score 354
Photographer at Juan Salvarredy Photographer / Aloha Photo School |

SALVA.

www.juansalvarredy.com
http://www.containerone.info
http://thelift.tv/spain

bhangbhang's picture

AWESOME

bhangbhang
Activity Score 44
Creative Director
Ryan101's picture

ABSOLUTELY GENIAL. WHY DIDN'T I SEE IT AT CANNES? DOESN'T SEEM LIKE A GHOST.

Ryan101
Activity Score 16
marketeer
ManchuChanchu's picture

I think this is very good on the brief everyday work. no clever scams here

ManchuChanchu
Activity Score 701
Art Director
annie_us's picture

Simple and clear, I like it.

annie_us
Activity Score 90
Graphic Designer at Working in an International Advertising Agency
Axel's picture

Love the concept.

Axel
Activity Score 13
copywriter
Erik Svenson's picture

GOOD WORK

Erik Svenson
Activity Score 10
Markteer
Guest's picture

: )

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