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Roberto

Campaign
Agency Network: 
Published/Aired: 
February 2012

Description

This campaign aims to remember the people who were persecuted, tortured and disappeared under the military dictatorships in Uruguay, Argentina and Chile. In conmemoration of 40 years of democracy in the region and Amnesty's ongoing fight for justice for those still missing.

Print advertisement created by Lowe, Uruguay for Amnesty International, within the category: Public Interest, NGO.

Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Chief Creative Officer: Gabriel Román
Executive Creative Directors: Fernando De Clemente, Sebastián Mir, Jorge González
Creative Directors: Gonzalo López Baliñas, Diego Román
Art Directors: Agustín Acosta, Álvaro Díaz, Luis Meyer
Copywriters: Mateo Vidal, Camila De Simone
Photographer: Gustavo Germano
Account Managers: Marcelo Bonomi, Victoria Martin
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Han Zhonghua's picture

wtf? (http://www.gustavogermano.com/)You bought photos of an artist about real people killed during the dictactorship and PUT A LOGO ON IT? That was YOUR idea? The worst is ten people was required to do it

Han Zhonghua
Activity Score 70
Copywriter at Looking for! |

"Just one Idea can change everything"

youngilvy's picture

Wow... but sometimes the discovery is the creative. Isn't it?

youngilvy
Activity Score 142
Creative Director
kleenex's picture

I say it not a bad idea.

kleenex
Activity Score 51126
Web Designer/Developer
Emily Blawyn's picture

subtle, like the idea

Emily Blawyn
Activity Score 114
Graphic Designer
Sophie Campbel's picture

good idea to

Sophie Campbel
Activity Score 164
Ava Spears's picture

nice

Ava Spears
Activity Score 144
Siddarth Basavaraj's picture

Wow good one

Siddarth Basavaraj
Activity Score 1673
Copywriter at Adsyndicate Services Pvt. Ltd. |

Love creating ads..

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