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triqaziz's picture

What a fruitful traveling. nice job man.

triqaziz
Activity Score 133
The iDEA Company |

Tariq Aziz

pscs's picture

this is wonderful!

pscs
Activity Score 440
SAC
yun siang orangutan's picture

Great

yun siang orangutan
Activity Score 298
Singapore
bottleHeD's picture

Pretty effective. They could have used a more attractive, jucier apple, though.

bottleHeD
Activity Score 90
Art Director at OgilvyOne
krautland's picture

picked a nice client there - AA only does crap ads and you showed the potential they have.
now make it a campaign.

krautland
Activity Score 3216
Art Director at erm... no calls please.
yun siang orangutan's picture

Lovely

yun siang orangutan
Activity Score 298
Singapore
federo's picture

love it

federo
Activity Score 781
advertising agency
Duckman's picture

:)

Duckman
Activity Score 520
Art Director at Saatchi & Saatchi |

_____________________________________________________
Trifles make perfection, and perfection is no trifle.

makethelogosexier's picture

fantastic

but wish the background was different. not sure what, but just not this.

makethelogosexier
Activity Score 7
Jet Propulsion Lab's picture

Fun to look at and memorable, but extremely formulaic and tired idea by now. I mean, we've ALL seen this done for the zillionth time. I wonder how long this technique can go on and we're all still ooooing and awwwing at the result. It's starting to wear out its novelty...

Jet Propulsion Lab
Activity Score 10679
Copywriter
Kateter's picture

lovely stuff!

Kateter
Activity Score 2029
Copywriter
getconnected2001's picture

Should i Call it GENIUS?

If you love indian advertising, do visit
http://indianadsblog.blogspot.com/
Amit Singh

getconnected2001
Activity Score 987
Art Director at New Delhi
Cron187's picture

Any airline can claim they fly from New York to Sydney. You should have a more unique claim like if they have the most non-stop flights from New York to Sydney.

Cron187
Activity Score 553
Copywriter
Calibarak's picture

Why don't you talk to the planner?

Calibarak
Activity Score 302
ARALE_Norimaki's picture

great idea..^^b

ARALE_Norimaki
Activity Score 16
Whitefang's picture

hey another idea that makes the Sydney opera house out of something. yay

Whitefang
Activity Score 509
robottttrockkkk's picture
robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
dcgroppo's picture

Vao vao Perú!!

dcgroppo
Activity Score 239
Other
jonybeta's picture

De hecho cualquier aerolinea puede viajar de NY a Sidney, no hay un diferencial real, el recurso se a usado mucho, funciona, pero no construye, no aporta nada a la marca.
micorazontusmanos.blogspot.com

jonybeta
Activity Score 364
Art Director at Leo Burnett |

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

quodavid's picture

son muy certeros tus comentarios, le falta una estrategia creativa de un equipo detras pero de todas maneras es una visual memorable y un trabajo excelente y creo es de un universitario, grrreat!

quodavid
Activity Score 734
triqaziz's picture

o que él lo hizo tiene gusto del trabajo de un estudiante pero él hizo un gran trabajo que consiguen la atención y parece bueno de primera vista al último
Tari

triqaziz
Activity Score 133
The iDEA Company |

Tariq Aziz

Publio's picture

Gracias a todos por los comentarios. Yo sé que no es un aviso que construye marca pero me pareció un visual muy impactante que comunica de manera clara el producto.
Publio Santander
publio_s@hotmail.com

Publio
Activity Score 5
Copywriter
Vanessa Yalán's picture

Claro, obviamente la estrategia creativa no esta clara, no hay concepto. Pero como dice mi amigo Purlio creo q el objetivo de la grafica no es el de construir marca si no promocionar y resaltar el beneficio. No les hagas caso Purlio...es la envidia jajaja. ta chevere amigo. Saludos y sigue asi..la proxima vez me llamas para asesorarte estrategicamente en tus futuras graficas ..falta la mano de un planner jeje. Byesssssss

Vanessa Yalán
Activity Score 5
triptancio's picture

Ese visual ya se ha hecho y con 5 referencias de la marca zwilling j.A henckels.

triptancio
Activity Score 69
Art Director
strayed_misfit's picture

am i missing something. what do apples have to do with anything.

strayed_misfit
Activity Score 25
Kateter's picture

from Big Apple to Sydney (famous opera) and vice versa.

Kateter
Activity Score 2029
Copywriter
Guest's picture

I just read all the other comments to see if anyone would mention this. I don't get the apple thing either. It means nothing.

Guest
kurtberengeiger's picture

I want to see more of the same.

kurtberengeiger
Activity Score 7323
Copywriter
Vanessa Yalán's picture

Ese Purliooo, las clases con Joe te hicieron efectoo jajaja. Asi somos los peruanos pes.. y mas si somos de la UPC..la unica que tiene PUBLICIDAD DE VERDAD como carrera jajaja. Oie, no te vi en el cannes pasado... Luciano te extraño y Arabella no dejó de preguntar por ti. Bueno, suerte con tus manzanas... son una CACHETADA A LA CREATIVIDAD....si, CACHETADA!! jjeje. Chau Purlio!!!!!!!!!!!!!!! SUERTE!!!

Vanessa Yalán
Activity Score 5
florianwagner's picture

great ad. fresh and on the point. almost perfect.

florianwagner
Activity Score 6
bgc/University of Vienna |

There is no second time in advertising.

Pajareto's picture

el director de arte muy bueno!!!!!! talentoso el chico!!!

Pajareto
Activity Score 2
Art Director
slip's picture

Very nice work. Bet it was a woderful 'ah ha!' moment.
Juicier apple needed, richer red.

slip
Activity Score 919
designer |

SJB

miteshkothari's picture

Gud ad. fentastic excution

miteshkothari
Activity Score 47
working in advertising agency
Guest's picture

g-r-e-a-t

Guest
Irfan Tariq's picture

Great.

Irfan Tariq
Activity Score 6
Graphic Designer at EvernewConcepts Pvt Ltd. Islamabad, Pakistan
Guest's picture

Awsome use of the big apple. Asi se hace Peru!

Guest
Guest's picture

Hi every body, Further information on airlines of USA, UK and some other countries airlines information like aircraft’s images, cabins, phone numbers, address, baggage information, check in option, rules, IATA code, history visit "Altiusdirectory.com".

Guest
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