Comments (13)

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popdistortion's picture
Activity Score 1592

It's a "so what" idea to me.

pixelbomb1's picture
Activity Score 2385

Shaq # 34 represents the mack truck heavy-strong and #20 is another basketball i forgot but he represents the brick wall. Only here in the U.S. will understand the meaning of this.

Arnold Santillan

the_ashlands's picture
Activity Score 1394

yeah,,either way...the art direction is horrible

PeteHH's picture
Activity Score 202

Way too forced.

the_ashlands's picture
Activity Score 1394

this is absolutely awful!

AdDavid's picture
Activity Score 406

ivan, why is this here, what is so great about it? if i didn't get it, pls explain.

ivan's picture

Two basketball players bang into each other. That represents a truck which strikes a wall, to express the physical shock.

On it was elected as best print of the week. ;)

act's picture
Activity Score 535

another analogy ad.

chriscros's picture
Activity Score 12

i like the idea visualizing the game with a heavy duty vehicle, the wall and the crash. Buuut the execution i don´t like. simple photoshop "past into" work. the players should be build of real parts of a trucks and walls, to make them frightfull realistic like the shoes they are wearing to transfer the dramatic of the sport into real life.

MikeTV's picture
Activity Score 86

I agree with AdDavid. What's great about it.
Never got it when I saw it on Never understood why it got best print of the week on Now that I know the 'Thinking' behind it I still dont know why it got best print of the week or why it's getting the recognition here. Looks average also.

slim's picture
Activity Score 1047

Love this. It's a simple metaphor idea, sure, but the concept is very fitting for an NBA all-stars game, and it has that whole Nike attitude thing going on. And despite what everybody else is saying, I think it's beautifully executed. That's just me.

the_ashlands's picture
Activity Score 1394

definitely just you..

Disco Munky's picture
Disco Munky
Activity Score 3890

To use the lingo. This is whack. All Star Game? more like All Sucks Ass Game.

I know that doesn't make sence. Niether does your face....I mean this ad.

Doin' it for the points