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Campaign
Agency Network: 
Published/Aired: 
May 2014

Description

Print advertisement created by BBDO, Mexico for Alka Seltzer, within the category: Pharmaceutical.

Advertising Agency: BBDO, Mexico City, Mexico
Chief creative Officer: Luis Ribó
Creative Director: Ariel Soto
Art Director: Jorge Martinez
Copywriter: Sigfrifdo Estudiante
Photographer: David Franco / Trece Producciones
Art Buyer: Erika García
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bobafett's picture

Interesting, two different campaigns for the same client, made by the same agency.
This one works better anyway.

bobafett
Activity Score 2322
General Manager
Frank Spitzer's picture

These are great.

Frank Spitzer
Activity Score 44
kleenex's picture

Solid art work.

kleenex
Activity Score 51166
Web Designer/Developer
morse's picture

Beautifully done!

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

LoF's picture

Sorry to say this... Pretty close to an idea (except for the little animals instead bubbles) I did by my own in 2003 for same product at BBDO Perú... won FIAP that year. Cannes 2007 prized similar idea. Not saying is a copy (which for me means on porpoise) but you should research a little into the category before execution. Still is a good idea... and good ideas tends to repeat itself and have different owners. :-)

LoF
Activity Score 4
Planner at Planner Director
Pollobesne's picture

The little animals are the idea man! this has been prized too in some festivals.
Thanks for the advice.

Pollobesne
Activity Score 5
Creative Director
ivanm16's picture
ivanm16
Activity Score 404
Copywriter at TBWA Dominican Republic
Pete R.'s picture

Oh yes!

Pete R.
Activity Score 3412
Illustrator
zildo's picture

great execution

zildo
Activity Score 122
VeronicaFranco's picture

Nice artwork!

VeronicaFranco
Activity Score 789
Copywriter
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