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Published/Aired: 
November 2010

Description

Print advertisement created by DDB, Denmark for Alis, within the category: Fashion.

Caption

New collection out now
Alis

Advertising Agency: DDB, Copenhagen, Denmark
Creative Director: Jesper Schmidt
Art Director / Copywriter: Mikkel Møller
Photographer: Morten Bengtsson / JSB Photography
Photo editing: Christian Wang / Werkstette
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Highest Rated

Guest's picture

DONE the same idea ARIEL (ARGENTINA) !

Guest
Guest's picture

DONE the same idea ARIEL (ARGENTINA) !

Guest
Cheerriiee's picture

Actually its very similar, new clothes on mannequins.. I like Ariel's better.
Thanks for the references :)

Cheerriiee
Activity Score 952
Graphic Designer
Guest's picture

Man ! try to look beyond the execution, the idea is way better and the approach is the same. Every single idea has been done and done again...except by you

Guest
Guest's picture

I think Ivan has a point..

Guest
Guest's picture

fresh

Guest
shortafella's picture

ah and I thought it's original. unfortunately it's the same thing...

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

Dot's picture

no it's not. The dolls symbolize a new collection of clothes. In the ariel ad the dolls symbolize 'people who feel fresh'

in fact, this idea is even better.

Dot
Activity Score 90

Jack Mancer - when he said he was going to collect pencils, they thought he meant One show awards. He didn't.

Guest's picture

It looks very similar to me.

Guest
CuriousPencil's picture

If we're comparing ideas, both are stale because they make dummies out of consumers, but this one is worse, because at least the dummies involved look *involved* in the Ariel version. These ones look *thrown*. Or, given the art direction in this iteration and the label to the top-right, *hung*.

New or old, it's still a shit idea.

CuriousPencil
Activity Score 4225
Copywriter
Cheerriiee's picture

Right there with you!

Cheerriiee
Activity Score 952
Graphic Designer
TiltedChairCreative's picture

Don't get it.

TiltedChairCreative
Activity Score 513
Cheerriiee's picture

Read the comments

Cheerriiee
Activity Score 952
Graphic Designer
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