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Agency Network: 
Published/Aired: 
January 2011
Alberta Office of Traffic Safety Print Ad -  Bus safety

Description

Print advertisement created by Calder Bateman, Canada for Alberta Office of Traffic Safety, within the category: Public Interest, NGO.

Caption

It shouldn't be this dangerous.
Stop for flashing red lights.

Advertising Agency: Calder Bateman, Canada
Creative Director: Kevin Barclay
Art Director: Nicola Pringle
Copywriter: Pierre Chan
Project Manager: Jessica Handjiev
Account Coordinator: Cheryl Meger
Photographer: Curtis Trent
Producer: Peter Sykora
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CuriousPencil's picture

Fantastic. Not seen this use of a crossing before, nicely done.

CuriousPencil
Activity Score 4225
Copywriter
CrackerJackFlash's picture

Fantastic.

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

Jishushika's picture

Definitely an eye-catcher, but not quite sure if print is the right (or only) media for this ad's message. I could definitely see this having an impact in the Outdoor arena.

Jishushika
Activity Score 20
Other
morse's picture

Very strong idea. Very convincing ad.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

pitted prunes's picture

good idea. however, bad retouch on the cliff; looks flat. i had to look closely to get what it was.

pitted prunes
Activity Score 216
Lazarus's picture

No.

Lazarus
Activity Score 1536
Creative Director
LeeHarvey's picture

Cool.

LeeHarvey
Activity Score 3045
Creative Director
luispiter's picture

the ideas is good ... the art director is bad

luispiter
Activity Score 2756
comunication
CuriousPencil's picture

Really coming on with those pencils, ainchya.

CuriousPencil
Activity Score 4225
Copywriter
raw tuna's picture

Great copy, great visual, highly impressive!

raw tuna
Activity Score 837
General Manager
skeMaMen's picture

With building / school would be more effectively... in this case, children goes to picnic or what...?!

skeMaMen
Activity Score 428
Graphic & Prepress designer |

>>> Designed to be signed...

metis's picture

Great.

metis
Activity Score 413
Copywriter
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