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Kitchen

Campaign
Agency Network: 
Published/Aired: 
May 2007

Description

Print advertisement created by BBDO, New Zealand for Alac, within the category: Public Interest, NGO.

Caption

Was last night really worth it?
It's not the drinking - It's how we're drinking
Alcohol Advisory Council of New Zealand

Advertising Agency: Clemenger BBDO, New Zealand
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Besha's picture

Very good!!!!

Besha
Activity Score 295
Art Director
copycomoelcopi's picture

excellent!

copycomoelcopi
Activity Score 822
Copywriter
ellehcimeo's picture

Great campaign, hope it saves some people some hangovers!

ellehcimeo
Activity Score 3376
Art Director
mikelite's picture

yeah, because hangovers are the worst thing associated with excessive drinking

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

ellehcimeo's picture

I wonder if one day, we'll be able to come up with ads that actually get people to stop doing bad things altogether, forever. Like excessive drinking, smoking, speeding, drug abuse, poaching animals, cutting down the rainforest, polluting the ocean, wars, child abuse, spousal abuse, elderly abuse, animal abuse, toe nail chewing...

Won't that be a great day.

ellehcimeo
Activity Score 3376
Art Director
postman's picture

"I could stop chewing my toe nails right now, you know. I just don't WANT to! That's not addiction, that's... just for pleasure!"

postman
Activity Score 951
Other
ellehcimeo's picture

LOL! I didn't think anyone would read all the way through. Thanks for your honesty! ;)

ellehcimeo
Activity Score 3376
Art Director
Joe76's picture

Great job!

Joe76
Activity Score 762
Art Director
itch's picture

yea... smae here... great

itch
Activity Score 806
Graphic Designer |

* it's not how good you are. it's how good you want it to be *

Laurent's picture

these are nice!

Laurent
Activity Score 279
General Manager at White Rabbit
Davosk's picture

Hey Ivan, any credits for this campaign?

Davosk
Activity Score 4815
Art Director
DilipRevar's picture

really well done.

DilipRevar
Activity Score 264
Graphic Designer at Visualizer and Graphic Artist
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