Advertisement
Log in or register to post comments
whitespace's picture

Are those down feather?

whitespace
Activity Score 1953
Creative Director
nish's picture

Shapes of the cushions can mislead one into believe that it's a Play Station ad.

nish
Activity Score 96
Creative Director
slim's picture

The massive Renault logo in the top left corner (and lack of a PS logo) might just avert that misconception.

slim
Activity Score 1047
Copywriter
ivan's picture

It is actually quite nice to see how the expanded cushion really look like.

ivan
Creative Director at Ads of the World
salamandos's picture

great stuff

salamandos
Activity Score 1947
Art Director
fredo's picture

Nice couch.
But i wouldn't buy the car with this ad...

fredo
Activity Score 30
Art Director
slim's picture

What ad would make you buy the car? I think the purpose of this communication is to convey the idea that these cars are safe yet comfortable. Which it does. Whether or not that is enough to convince you to buy the car is not a criticism of this ad but of the strategy.

slim
Activity Score 1047
Copywriter
Heads's picture

Ganz okay Jungs. Aber das sieht halt sehr, sehr, nach dem Playstation-Cannes-Winner aus. Dennoch: Feine Idee.

Heads
Activity Score 194
Copywriter |

_____

contact_heads@web.de
_____

popdistortion's picture

Sort of nice. They could have pushed harder though.

popdistortion
Activity Score 1592
saman's picture

:0 I`m going to bed good night.

saman
Activity Score 50
Creative Director
act's picture

so are suggesting that the consumers should stay home and not drive the car?

act
Activity Score 535
Art Director
drizae's picture

Crash your car for optimum comfort?

drizae
Activity Score 503
Copywriter |

Fail Harder.

munke's picture

hehehe
their latest campaigns say that they make the safest cars, so why shouldn't you take a nap on one of the pillows, after having an accident, until rescue squad arrives?
don't really like it. sorry

munke
Activity Score 9
Copywriter
Featured Content

Latest Collections

Advertisement