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Campaign
Agency Network: 
Published/Aired: 
April 2008

Description

Print advertisement created by Visao, Brazil for African Bar, within the category: Recreation, Leisure.

Caption

Reggae is really thrilling. Look at the bloodshot eyes of listeners.

Advertising Agency: Visão Comunicação Estratégica, Brazil
Creative Director: Mariel Fernandes
Copywriter: Sulivan Cruz
Art Director: Ricardo Hurmus
Illustrator: Marcel Andreaza
Other additional credits: Emerson Alano Jr., Michel Carvalho
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ackattak's picture

Am I the only one who finds this slightly offensive?

ackattak
Activity Score 396
Copywriter
fala fulani's picture

It may imply that all reggae fans are ganja people.

fala fulani
Activity Score 252
Creative Director at Mediaedge BBDO
Malala's picture

campaign has a nice look.

Malala
Activity Score 295
Art Director
Clovis Cordova's picture

Is not offensive. courageous

Clovis Cordova
Activity Score 31
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