Stuffed, Japanese Food

Agency Network: 
September 2012

Print advertisment created by Grey, Singapore for Actal, within the category: Pharmaceutical.

Feel stuffed no more

Advertising Agency: Grey Group, Singapore
Chief Creative Officer: Ali Shabaz
Art Directors: Ang Sheng Jin, Boo Wei Yi, Shum Qi Hao
Copywriter: Joseph Cheong
Producer: Bobby Koh
Assoc Creative Directors: Joseph Cheong, Ang Sheng Jin
Photographer: Jeremy Wong / Nemesis Pictures
Retoucher: Evan Lim / Magic Cube
Account Supervisor: Jennifer Sim
Advertiser's Supervisor: Gary Cheung

Comments (6)

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sg09's picture
Activity Score 5

Actal is not a cure for gluttony. Seems like they are pushing the wrong aspect. This product is a treatment for multiple forms of gastric distress mainly caused by what you eat (and how your body reacts to it), not how much. Interesting visual, but it misses the mark.

neutral's picture
Activity Score 14

art ++ idea?

kleenex's picture
Activity Score 50610

This product is supposed to stop heartburn right????

thatcopyguy's picture
Activity Score 44

So it's stuffed toys eating cotton stuffing to represent the feeling of overeating? Nice visual, but I think there's a layer (or two) in here somewhere.

Brema's picture
Activity Score 192

S: Who the F are these muppets? I don't recognize them
W: Thats our Khatthoey cousin in Thailand.
W: No I meant the muppets at Grey Group, Singapore

Strike two stones with one bird

torontose's picture
Activity Score 393