Advertisement

Salute

Agency Network: 
Published/Aired: 
December 2008
Description: 

Print advertisment created by TBWA, United Arab Emirates for Abu Dhabi Airports Company, within the category: Transport.

37th National Day of the UAE. We're proud to be of service.

Advertising Agency: TBWA\RAAD\Abu Dhabi, UAE
Creative Director / Copywriter: Martin Lever
Art Director: Sherif Galal

Comments (64)

Log in or register to post comments
Wordnerd's picture
Wordnerd
Activity Score 6692

hey, kinda cute

Guest's picture
Guest

nice idea....simple ideas are the best!

dsklan's picture
dsklan
Activity Score 1926

very nice one!

jsantanaxp's picture
jsantanaxp
Activity Score 401

excellent.
10/10!

-------------------------------------------
http://comunique9.blogspot.com

-------------------------------------------
http://www.comunique9.com.br

Guest's picture
Guest

clean, single minded message.
nice work.

mark3r's picture
mark3r
Activity Score 1949

Hell Yes.

winokur's picture
winokur
Activity Score 47

Well done, its simple, clean and instantly understandable.

Guest's picture
Guest

Instantly understandable? I don't think I would have got this ad had I not read the UNAVOIDABLE title first. I say this because I saw the thumbnail first and it still didn't kick in. I guess we'll never know. (stupid titles!)

dshott's picture
dshott
Activity Score 475

yeh, the titles help when you get stuck but it's hard to avoid them on first glance.

Guest's picture
Guest

I can feel the strong empressement...

missed my turn's picture
missed my turn
Activity Score 426

cool.

manugon's picture
manugon
Activity Score 142

This is great

Guest's picture
Guest

YES SIR ! i like this ad.

ahpitt's picture
ahpitt
Activity Score 342

Thanks Sir! Without your comment, I could not get it. Good Bye, Sir!!

AdvMan's picture
AdvMan
Activity Score 299

It's cleverly

İyi Reklam, Kötü Reklam
www

Guest's picture
Guest

Wow... No Comment!

Guest's picture
Guest

wow!

Guest's picture
Guest

Holly Crap, back to the 80`s.

Guest's picture
Guest

nooooooo... please, nooooo...

amzarry's picture
amzarry
Activity Score 2

acceuillez le mastermine

good!

acceuillez le mastermine

Guest's picture
Guest

not bad..first glance of the image and i already got the message even before i read the copy

Guest's picture
Guest

cute..understood it right away

RyoJiKuB's picture
RyoJiKuB
Activity Score 70

5555+

so cute ^^

Guest's picture
Guest

Well its Nice. sober, clean and cool.

NAVAL VASWANI KArachi Pakistan

Javier Ramírez's picture
Javier Ramírez
Activity Score 1243

Es "nice" no "great"

http://javoramirez.wordpress.com/

Chief Creative Director Nexus BBDO

Kateter's picture
Kateter
Activity Score 2029

lovely. made me smile.

des4graphic's picture
des4graphic
Activity Score 282

very nice idea

-----------------------------------------------|
\\Graphic in every where.... look around you!\\

jai hind's picture
jai hind
Activity Score 356

wow its a great ad

and amazing no one's saying its done

great work indeed

jai hind
art director

ManchuChanchu's picture
ManchuChanchu
Activity Score 701

cute!

Guest's picture
Guest

Great ad???? C'mon! It's an ad, stop.

Guest's picture
Guest

IT IS AN AVERAGE AD! IDEA? CONCEPT? AND IT IS EVEN NOT REALISTIC! IS JUST AN ORDINARY AD.

Guest's picture
Guest

one of the best i saw in this year
Go get your lions guys

Guest's picture
Guest

but its done..i think
mother London just did the same idea for Tabasco hot sauce 2 months ago

Guest's picture
Guest

wait a min...No they didn't
Go guys get your lions back

Guest's picture
Guest

Can you send us a link for the mother london ad?!!

Guest's picture
Guest

If you hadn't have said salute in your description, would people still get it?
Not sure they would.

NatalieM's picture
NatalieM
Activity Score 1685

Without the title "Salute," this ad wouldn't deliver the same message to me. It merely looks like an airplane parked too close to another airplane.

manugon's picture
manugon
Activity Score 142

These types of comments are bullshit. Who says you have to understand the ad from the photo alone anyway? The copy is there to complete the ad.

Guest's picture
Guest

Comeon guys, don't be too literal! this ad is soo cool

Guest's picture
Guest

kakiking is the best!

Guest's picture
Guest

kakiking is the best!

sneakyhands's picture
sneakyhands
Activity Score 1857

looks like the plane is receiving a field sobriety test. 'now stand on one foot with your arms out to your side, and touch your nose.'

Guest's picture
Guest

i didnt read the tittle and i get it at first glance...love it!!

Guest's picture
Guest

Watching you guys rate your own ad so highly is embarrassing.

Guest's picture
Guest

Watching you guys praise your own work is very embarrassing.

Guest's picture
Guest

very very cool.

Guest's picture
Guest

nice idea

Guest's picture
Guest

How embarrassing that you have to comment on your own shit ad, why don't you try and get something on best ads on tv website, instead of this accept any ad site. The ad is truly crap, and the lazy-ass art direction proves it. You have no shame.

kalpesh78's picture
kalpesh78
Activity Score 2578

get back to ad-school. you might just learn a bit of advertising.

ideas....30 minutes nahi toh free.

unmanman's picture
unmanman
Activity Score 118

greetings

cute, but thats all it is :)

Advertisement