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Funeral

Campaign
Agency Network: 
Published/Aired: 
May 2009

Description

Print advertisement created by DPZ, Brazil for Abacaxi Atomico, within the category: Media.

Caption

The truth, even when it hurts.
Politics, pop culture and ass kicking.
www.abacaxiatomico.com.br

Advertising Agency: DPZ Brazil
Creative Directors: José Zaragoza, Fernando Rodrigues, Diego Zaragoza
Art Director: Celio Salles
Copywriters: Alexandre Abu Fabrício, Fábio Perazzo
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Highest Rated

ChuckNorris's picture

Nice work. Great choice of examples!

ChuckNorris
Activity Score 834
Creative Director
roby's picture

Fuckin awesome! Love the concept!

Poor Mozart...

roby
Activity Score 65
Copywriter
Guest's picture

Nice art direction, very good campaing!

Guest
Guest's picture

Great visual! Great idea!

Guest
kuaurdarisprabupadajoir's picture

cool!

kuaurdarisprabu...
Activity Score 29
ChuckNorris's picture

Nice work. Great choice of examples!

ChuckNorris
Activity Score 834
Creative Director
Guest's picture

We have a winner!!!

Guest
Guest's picture

This is so true. That's why is so good.

Guest
rogers's picture

This is my favorite out three. Love it.

rogers
Activity Score 45
Guest's picture

hope you guys got this completed prior to the cannes deadline. it's brilliant.
jealous at batton bartonn durstin and osborne/ny

Guest
fedric's picture

woooooowwwwwwwww

fedric
Activity Score 39
Guest's picture

Hands down!

Guest
Emran Hayat's picture

i didnt get it :/ cud any1 explain?

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Guest's picture

Abacaxi Atomico rules!

Guest
bryan9's picture

The concept is so powerful. Love 'em all. It makes my penis get hard.

bryan9
Activity Score 110
Guest's picture

:-( Better people dont get better funeral's. This is great work from the Zaragoza brothers:-)

Guest
Guest's picture

@Emran:

since "truth hurts", they've simply decided to underline this with some outstanding examples.

Guest
Guest's picture

This is extremely misleading! The graph implies that people only recognize power because they have to. However, the lack of people at Mozart's burial shows that the burial customs were simply different for the culture. Also, according to the New Grove article (which you cited), it says that five people were present:

"Mozart was buried in a common grave, in accordance with contemporary Viennese custom, at the St Marx cemetary outside the city on 7 December. If, as later reports say, no mourners attended, that too is consistent with Viennese burial customs at the time; later Jahn (F1856) wrote that Salieri, Süssmayr, van Swieten and two other musicians were present."

Guest
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