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Foot, 4

Campaign
Agency Network: 
Published/Aired: 
June 2008

Description

Print advertisement created by FCB, Brazil for A Bela Sintra, within the category: Alcoholic Drinks.

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Sidney Araújo
Art Director: Sidney Araújo
Copywriter: Guilherme Aché
Photographer: Marcus Hausser
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Prof's picture

What?

Prof
Activity Score 1449
Copywriter |

Quite really.

Slashweasel's picture

repeating the same visual four times does not a campaign make

Slashweasel
Activity Score 104
Copywriter
Wordnerd's picture

this is gross! enlarging this nearly made me throw up! i'd never want to drink that.

Wordnerd
Activity Score 6692
Copywriter
ChuckNorris's picture

Why Fernando Pessoa?

The visual are more like Nelson Rodrigues, in my opinion.

ChuckNorris
Activity Score 834
Creative Director
ChuckNorris's picture

Ohhhhh....I'm so stupid.

I get it now. =)

ChuckNorris
Activity Score 834
Creative Director
misterpanda's picture

LOS PIES Q PISAN LA UVA, MUY BUENO!

misterpanda
Activity Score 282
Art Director at BBDO
Pauflies's picture

Yes, but i find it a bit disgusting... God idea, but disgusting...

Pauflies
Activity Score 205
Art Director at Art director / Road Publicity, Barcelona |

http://pauflies.blogspot.com/
http://pauflies-portfolio.blogspot.com/

robottttrockkkk's picture
robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
NatalieM's picture

Copy is nearly illegible. It would be smart to rethink that.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

that-is-bollocks's picture

the only reason i like it is because of those gorgeous brazilian feet. Like quentin tarintino this artdirector has a foot fetish and decided to do lots of feet ads. Lucky bastard

that-is-bollocks
Activity Score 6
some kind of creative
AD1014's picture

these creatives should be shot

AD1014
Activity Score 307
Graphic Designer at nyc
deadthevideo's picture

Is adding something of a horror element to a campaign advertising wine very clever? No. The ads are more freakish and disgusting. I can't imagine a die-hard alkie even wanting this product

deadthevideo
Activity Score 6
CG's picture

i cannot believe you all missed the point here!!!

sex in advertising at it's best!

people with feet fetishes, hello!!! wake up guys. the wine is in the placement of SOMETHING ELSE. someones body part shall i say?...

it means "drink this wine and you will have the same experience as an orgasm"
better yet, maybe your girlfriend will use her feet to help you out!...
let's just think for a second of what that WINE running down her feet is REALLY mean tto be.
maybe then you'll get the hidden message

CG
firescorpio114's picture

You all do realize that back in the day, wine grapes were crushed in barrels by bare-foot woman right? I don't think this is supposed to make you think about sex...I'm sure its intended to make you consider this wine to be a "classic"

firescorpio114
Activity Score 2
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