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Agency Network: 
Published/Aired: 
March 2010
A2 Sexshop Print Ad -  Sheep

Description

Print advertisement created by Loja, Brazil for A2 Sexshop, within the category: Retail Services.

Caption

Have a good night. Awake.

Advertising Agency: Loja Comunicação, Rio de Janeiro, Brazil
Creative Director: Marcelo Giannini
Art Director: João Paulo Garcia
Copywriter: Gustavo Giorelli
Illustrator: Amanda Duarte
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Molecule's picture

huh?

Molecule
Activity Score 435
Copywriter
vrginie's picture

hahaha this is cool

vrginie
Activity Score 154
Ralph Torrez's picture

hahahaha!
Great job. Cute sheeps!
i use to count sheeps when i was little.
well done

Ralph Torrez
Activity Score 5
Art Director
bricard's picture

This is well done imo. Yes the copy can be mildly confusing, but it makes total sense if you know what the ad is for. Then of course the art is spectacular.

bricard
Activity Score 189
raulbanderas's picture

nice art

raulbanderas
Activity Score 357
Shawali's picture

I'm with atb2005 on this one. When I first saw it, I thought it was for some kind of sleeping pills... And the art isn't really good.

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

ignitionspark's picture

If sheep looking at the scene then the ad is good and funny. -)

ignitionspark
Activity Score 212
Mumbai
Adaddicted's picture

To me its a clever ad which doesn't hurt anyone's feeling.
The STUNNED flock (and the name SEXSHOP) took me directly to the meadow, at the first glance!
......ZZZZZ ZZZ ZZ ZZ ZZ Z.................

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

The Undertaker's picture

Do they sell porn with sheeps in Brazil ?
Good one !

The Undertaker
Activity Score 22
Copywriter at Grenade
dreadboy's picture

I do like the copy (have a good night, awake) but I don't relate anything in the art

dreadboy
Activity Score 413
Photographer |

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

shitmonk's picture

what's missing here is the "dream bubble balloon" around the picture,
message is "the sheep will stop jumping over the fence and start watching you, while your having different and colourfull sex with the toys you got from our shop" exactly like vrginie said. :)

shitmonk
Activity Score 465
CopyRight's picture

love the sheep, the idea, above all the copy.. 9/10

CopyRight
Activity Score 713
CopyRight's picture

and selling such a product without showing it works here

CopyRight
Activity Score 713
Brain-Art's picture

Great

Brain-Art
Activity Score 1101
Graphic Designer
Dzsoi's picture

I love the copy A LOT. The idea is okay.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
talkingisfree's picture

Don't like it. Art is just horrible!

talkingisfree
Activity Score 2712
Art Director
Ralph Torrez's picture

shut up everybody, picaso is now talking.

Ralph Torrez
Activity Score 5
Art Director
sintra's picture

Seems to be missing the finish , does not hold together.

sintra
Activity Score 699
Administrative
silvi's picture

Super funny!

silvi
Activity Score 4172
Copywriter
J Designer's picture

LOL!
At first I was like *huh?*,
But the facial expressions of the sheep gave it away. Well done I love it.

J Designer
Activity Score 2420
Graphic Designer at Click Clack
Spoonfeederxxx's picture

So to ad to the string of comments about this ad...

Is this what sheep do when you are awake, voyeur people doing the jiggy with sex toys?

Fuck yeah!

I want to be a sheep...

I wonder if they are thinking... "I hope the farmer does that to me next time..."

Spoonfeederxxx
Activity Score 641
Copywriter
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