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Napoleon

Agency Network: 
Published/Aired: 
March 2014
3M Print Ad -  Napoleon

Description

Print advertisement created by King Harvests, China for 3M, within the category: House, Garden.

Caption

Inextricably bound like Napoleon and the chapters of history.

Advertising Agency: King Harvests, Shanghai, China
Executive Creative Directors: Larry Ong, Laura Lee
Creative Director: Marx Zhu
Art Directors: Marx Zhu, Arvin Choi, Tian Zi, Larry Ong
Copywriters: Larry Ong, August Cao, James Lim
Illustrator: A Ben Dong
Photographers: Hei Zi, Feng Wang, Zongguo Zhou
Production company: Hei Zi
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Highest Rated

SusanLEE's picture

a very simple but convincing truth, one can never seperate historical figures from history. Just like the eternal stickness of the glue, Napoleon sticks with his histroy forever. Quite a fresh point of view , a strong and deep Interpretation,a wonderful art execution.. i like it very much

SusanLEE
Activity Score 3
Art Director
goldi's picture

Nice art!

goldi
Activity Score 343
General Manager
侠猪's picture

wow,good job

侠猪
Activity Score 4
talkingisfree's picture

The art is good but the idea is too forced and twisted. Just works with that line and I'm not even sure. Congrats for the execution though

talkingisfree
Activity Score 2712
Art Director
GrumpyArtDirector's picture

Execution is amazing, but the idea is terrible. It's complicated, far-fetched and doesn't have much to do with the product. Next time, spend a little longer coming up with a decent concept and maybe not that much money or effort into stunning visuals.

GrumpyArtDirector
Activity Score 858
Art Director
kleenex's picture

I agree.

kleenex
Activity Score 51166
Web Designer/Developer
Weeds's picture

Product Sales Point: Stick Forever.
Idea: The people in history are always sticked with the historical stories.
Execution: all historical people are sticked on the historical book.

Weeds
Activity Score 13
linksus
sold's picture

the only thing that is telling me anything about glue/stick-for-ever is the text.

sold
Activity Score 3305
Copywriter
SusanLEE's picture

a very simple but convincing truth, one can never seperate historical figures from history. Just like the eternal stickness of the glue, Napoleon sticks with his histroy forever. Quite a fresh point of view , a strong and deep Interpretation,a wonderful art execution.. i like it very much

SusanLEE
Activity Score 3
Art Director
underscores's picture

craft is simply amazing but the idea...

underscores
Activity Score 335
ThatChick's picture

Love love the visuals but errm not for this product

ThatChick
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