Dentist Dr. Müller

Agency Network: 
May 2017

For many years, dentists have recommended to regularly chew Wrigley's Extra to keep teeth healthy and clean. The campaign shows the long-term effects of this decade-long proposition: empty and sad looking dentist waiting rooms, because patients are missing. Every room displays a little pack of Wrigley’s Extra Professional.

Outdoor advertisment created by BBDO, Germany for Wrigley’s, within the category: Confectionery, Snacks.

Foolishly recommended by dentists since 1987

Advertising Agency: BBDO, Düsseldorf, Germany
Creative Directors: Andreas Breunig, Darren Richardson (CCO)
Photographer: Stefan Viehbacher / Berlin
Production: Craftwork Düsseldorf
Audio Production: Studio Funk / Berlin

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