Description
The actual glass in front of these posters was fractured as though a bullet had been shot through it. In the bullet hole is a coin suggesting that if you spend a cent on the illegal trade of endangered animals you may as well pull the trigger yourself.
Outdoor advertisement created by JWT, China for WildAid, within the category: Public Interest, NGO.
No buying. No selling. No slaughter.
Executive Creative Directors: SheungYan Lo, Yang Yeo
Creative Directors: Grace Liu, Roy Yeo, Cecilia Zhu
Art Directors: Daisy Zeng, David Mo
Copywriter: Jun Qian
Digital Imaging: Xin He Imaging
Highest Rated
good execution
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~ Quite obviously, I have gathered no moss ! ~
good execution
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~ Quite obviously, I have gathered no moss ! ~
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