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Police

Campaign
Agency Network: 
Published/Aired: 
June 2008

Description

Outdoor advertisement created by DDB, Germany for Volkswagen, within the category: Automotive.

Advertising Agency: DDB, Berlin, Germany
Executive Creative Directors: Stefan Schulte, Bert Peulecke
Copywriter: Birgit van den Valentyn
Art Director: Tim Stuebane
Account Supervisor: Silke Lagodny
Graphics: Jussi Jääskeläinen, Olivia Nowak, Henri Paltemaa, Wulf Rechta
Chief Creative Officer: Amir Kassaei
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de_martin's picture

Could be an ad for the GTA game too :-)
anyway: it's easy and i like it.

de_martin
Activity Score 71
Valcke Bowling Service |

Duct tape is like the force. It has a light side, a dark side, and it holds the universe together... (Carl Zwanzig)

Davosk's picture

That's a really responsible message, promoting speeding and crime. We need more arseholes on the road to keep populations down. Ok, the idea is clear but remember, the cops will get your registration number and you'll be fucked in the end.

Davosk
Activity Score 4815
Art Director
teenquey's picture

Totally agree... the CD/ECD should have spot on that.

teenquey
Activity Score 290
JWT
Disco Munky's picture

Why change the style of illustration in a series while keeping the construct of the ad?

Also, it's kind of an irresponsible message.

I did get it, so it's clear in its communication, but I'm just not digging it.

"stay low, move fast"

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

gwenbloch's picture

Agree on GTA - I prefer the adrenalin one

gwenbloch
Activity Score 32
Proxima
gwenbloch's picture

Agree on GTA - I prefer the adrenalin one

gwenbloch
Activity Score 32
Proxima
sold's picture

agree with davosk

sold
Activity Score 3305
Copywriter
ZZbottom's picture

this one's formative and pedagogical indeed!

ZZbottom
Activity Score 111

zzbottom

CharlieR's picture

i like this one better - only the illustration is bad.

CharlieR
Activity Score 92
düsseldorf
misterpanda's picture

very good!

misterpanda
Activity Score 282
Art Director at BBDO
Kateter's picture

totally agree with Davosk.

just don't tell me this won anything in Cannes...

Kateter
Activity Score 2029
Copywriter
ChuckNorris's picture

Guess what.

It did! A bronze in outdoor, I think.

ChuckNorris
Activity Score 834
Creative Director
tinotino's picture

superb!

tinotino
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