ADVERTISING

Vancity Credit Union

Change that Counts Superboard

Agency: Wasserman

Description

To help people see their banking differently, Vancity created a positive message about change using over 65,000 decommissioned pennies.

This professional campaign titled 'Change that Counts Superboard' was published in Canada in April, 2013. It was created for the brand: Vancity Credit Union, by ad agency: Wasserman. This OOH Outdoor medium campaign is related to the Finance industry and contains 1 media asset. It was submitted almost 11 years ago.

Credits

Advertising Agency: Wasserman + Partners, Vancouver, Canada
Creative Director: Liam Greenlaw
Associate Creative Director: Allen Forbes
Art Director: Winston Hartle
Copywriter: Erich Gerl
Vice President: Pauline Hadley-Beauregard
Account Director: Surina Sproul
Account Manager: Rachel Legge
Illustrator: Winston Hartle
Photographer: Liam Greenlaw
Producer: Heidi Nucklaus, Jim Leith
Production: Starworks Packaging and Assembly

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.