Agency Network: 
March 2012

Outdoor advertisment created by Y&R, Canada for Thomas Hinds, within the category: Tobacco.

A balanced life is a cigar in each hand

Advertising Agency: Y&R, Toronto, Canada
Chief Creative Officer / Art Director: Israel Diaz
Creative Director / Copywriter: Trevor Shoenfeld
Designer / Illustrator: Caio Oyafuso

Comments (4)

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Wordfruit's picture
Activity Score 1023

The copy doesn't bring to mind anything positive.

It's a joke, and not a very good one.

I don't think it works on the level of a joke. So beyond the joke, the literal interpretation of the copy is 'hold a cigar in each hand'. Is there room in your trashcan for this one?

Nurse Bell's picture
Nurse Bell
Activity Score 156

Not very good.

Bacon Face's picture
Bacon Face
Activity Score 107


vlads's picture
Activity Score 541

no really no.