Advertisement
Agency Network: 
Published/Aired: 
December 2010
Swedish Tennis Veterans Outdoor Ad -  Tennis ball

Description

Outdoor advertisement created by Volt, Sweden for Swedish Tennis Veterans, within the category: Recreation, Leisure.

Advertising Agency: Volt, Sweden
Copywriter: Jens Thelfer
Art Directors: Joakim Söderqvist, Alexander Hansen
Photographer: Lasse Kärkkäinen
Final art: Åsa Stjärnquist, Staffan Kjellvestad
Account manager: Louise Wallgren
Log in or register to post comments

Highest Rated

Guest's picture

Yay.

Guest
kholm's picture

Great ad. Nice metaphor.

kholm
Activity Score 69
Freelance Consulting |

http://kholm.posterous.com/

CuriousPencil's picture

Absolutely love this.

CuriousPencil
Activity Score 4225
Copywriter
thedesignaddict's picture

Nice.

thedesignaddict
Activity Score 5403
Art Director at Freelance
morse's picture

Love the simplicity.

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Anonymous Author's picture

Love, ace, winner etc.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

royschellekens's picture

Nice! It immediately turned a smile on my face

royschellekens
Activity Score 390
Art Director at Art Director |

http://twitter.com/royschellekens

Hate advertising? Make better ads.

Guest's picture

Yay.

Guest
Guest's picture

was DONE in 90's in Chile, same idea.

Guest
shortafella's picture

this is so simple and good! respect

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

Wordnerd's picture

oh. yeah nice but 9/10 won't get it

Wordnerd
Activity Score 6692
Copywriter
Matt Tonkin's picture

Really? I would think that the majority of people would get this. It's not a very difficult concept to grasp.

Matt Tonkin
Activity Score 168
Art Director at Northern Productions Inc.
Wordnerd's picture

yeah but it doesn't look too weird to make you think about it. people don't look for an idea in advertising unless you give them a hint there is one.
think it's a bit too subtle

Wordnerd
Activity Score 6692
Copywriter
Matt Tonkin's picture

I don't see this as overly subtle at all. In fact making it blatantly obvious ruins the effect. Can you suggest a way to improved on how it is now?

Matt Tonkin
Activity Score 168
Art Director at Northern Productions Inc.
Guest's picture

yeah give your OWN example yeah! c'mon!

Guest
kripaakar's picture

superb!!

kripaakar
Activity Score 522
Administrative
Guest's picture

wooop, super!

Guest
Cheerriiee's picture

BRILLIANT!! Bravo!

Cheerriiee
Activity Score 952
Graphic Designer
Guest's picture

Good excelent , Muy buena idea

Guest
WeirdDog's picture

WOW! I feel so jealous. This is great.

WeirdDog
Activity Score 209
TiltedChairCreative's picture

Really like it. Not a big idea, but a cool one off.

TiltedChairCreative
Activity Score 513
eminenz's picture

Wow.....wonderfully conceptualized

eminenz
Activity Score 73
Creative Director at Delhi, India
Guest's picture

jack mancer...we humbly await your judgement

Guest
ElCaza89's picture

this is so clever

ElCaza89
Activity Score 343
Guest's picture

Too much space between headline and the tennis ball.
And I don't find any link between headline and the image.

Nice concept, nice ad, but it could be done better.
Thank for sharing.

Guest
Sdb's picture

Excellent. The idea is awesome.

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
ccwarrier's picture

heheh

ccwarrier
Activity Score 60
mikele's picture

http://yfrog.com/mbu82j

Cliente: Top Tennis
Director Creativo: Miguel Angel Barahona
Redactor: Miguel Angel Barahona
Director de Arte: Gabriel Cantallopts
Agencias: Tbwa Frederick
Pais: Chile
Año : 1999

--

mikele
Activity Score 15
Creative Director
Featured Content

Latest Collections

Advertisement