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Being stepped on

Campaign
Agency Network: 
Published/Aired: 
November 2013

Description

A lot of people feel that prostitution is a threat to several social and moral orders and thus treat prostitutes as less worthy human beings. Pro Centre wants the society to acknowledge the person behind the title «prostitute» and «whore».

Outdoor advertisement created by Anti, Norway for ProCenter, within the category: Public Interest, NGO.

Advertising Agency: Anti Advertising, Oslo, Norway
Creative Director: Erik Heisholt
Art Director: Torstein Søreide Skogedal
Copywriter: Thomas Larsen Eltvik
Photographer: Jens Haugen
Graphic designer: Martine Strøm
Project manager: Kjersti Brinch Lund
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61designstreet
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