Airinstruments, Spring Variations

Agency Network: 
June 2012


The students of the conservatory preform multiple times a year. It is very worthwhile to enjoy these top musicians of tomorrow. By completely removing the cello, trumpet or flute the interaction between the talent and the instrument becomes explicitly visible.

Outdoor advertisement created by Dizain, Netherlands for Prince Claus Conservatory, within the category: Recreation, Leisure.

Advertising Agency: Dizain, Groningen, The Netherlands
Art Director: Roel Tiemessen
Copywriter: Erik Meijerink
Photographer: Peter Tahl
Additional credits: Students of the Prince Claus conservatory
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Phil Lestino's picture

Can't see that the instrument being explicitly visible is better than being actually visible....she looks like she is enjoyng a rather long baguette;-)

Phil Lestino
Activity Score 1684
Wordfruit's picture

Is the idea that without live music (instruments) we're missing something in our lives?

If so, could a line of copy help make the idea clearer?

Activity Score 1023
dean viii's picture

I just threw up in my mouth. For many reasons.

dean viii
Activity Score 1686
Creative Director
kleenex's picture

why??? Why get rid of the instruments???

Activity Score 51078
Web Designer/Developer
salil.sharma's picture


Activity Score 2428
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

Emily Blawyn's picture


Emily Blawyn
Activity Score 114
Graphic Designer
Sophie Campbel's picture


Sophie Campbel
Activity Score 164
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