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Dog, 3

Campaign
Agency Network: 
Published/Aired: 
June 2013

Description

Outdoor advertisement created by BBDO, Brazil for Pedigree, within the category: House, Garden.

Caption

A dog makes your life happier. Adopt.

Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Luiz Sanches
Creative Directors: Marcos Medeiros, Andre Kassu, Renato Simoes, Bruno Prosperi
Copywriter: Ana Carolina Reis
Art Director: Marco Monteiro
Photographer: Elene Usdin
Art Buyers: Teresa Setti, Paula Feijo
Account Supervisors: Fernanda Antonelli, Ricardo Taunay, Italo Vetorazzo
Advertiser's Supervisor: Marina Sachs
Planners: Cintia Gonçalves, Fernanda Barone
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Highest Rated

Andrej Troha's picture

This is good!

Andrej Troha
Activity Score 613
baliais's picture

I don't see the happiness here

baliais
Activity Score 2618
Graphic Designer
new is better's picture

es terrible, realmente terrible, que cosas así ganen Cannes le hace mal al festival, concuerdo con el comentario de arriba, es alguien triste en la playa y alguien triste en la playa con un perro...les pongo 1 Almap, cuánto me gustaban sus campañas

new is better
Activity Score 125
Creative Director
stop-haters's picture

si hablas basura, y ni si quiera tienes un portafolio, no se eres juez de Canne? or director creativo? o solo un piche estudiante hablando pendejadas.

stop-haters
Activity Score 2
certaintly's picture

horrible.

also, super old idea done in the 90s.

certaintly
Activity Score 3994
mercedes's picture

Just in case you guys aren't aware, this campaign has won Gold at Cannes 2013.

More evidence that Cannes is 100% fixing.

Btw, where's 'The Pedigree Adoption Drive' logo?

mercedes
Activity Score 181
Andrej Troha's picture

This is good!

Andrej Troha
Activity Score 613
Passaporteau's picture

This campaign is beyond fucking terrible.

Passaporteau
Activity Score 162

Jogo do Bicho

kleenex's picture

How did this win gold?!!?!?

kleenex
Activity Score 51110
Web Designer/Developer
Boas ideas's picture

MAfia

Boas ideas
Activity Score 265
Creative Director
gb83's picture

not not not

gb83
Activity Score 63
Art Director
getaloadofthis's picture

I'm pretty sure I hate these. Certainly not worthy of Cannes.

getaloadofthis
Activity Score 71
wave's picture

horrible campaign!!!!! gold in cannes? umm

wave
Activity Score 471
jackblack's picture

This is horrible. And if this won in Cannes, let alone was a finalist, it goes to show you the pathetic state of our industry.

jackblack
Activity Score 2357
Art Director
mac4779's picture

Oh the sadness...

mac4779
Activity Score 43
Copywriter
ale hmns's picture

MAFIA

ale hmns
Activity Score 7
Art Director
Vasilisa's picture

I wish to know what is the dog 's breed/kind is on this picture? Who could say surely?

Vasilisa
Activity Score 2
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