Truckers, 1

Agency Network: 
July 2013

Mercedes-Benz trucks is helping the logistics industry by tempting young people to consider a career as truck-driver. These posters and print ads run at career advice fairs and in school magazines.

Outdoor advertisment created by dieckertschmidt, Germany for Mercedes, within the category: Automotive.

Office workers head into the office car park. Truckers head into the sunrise.
Truckers have the world at their feet. Join in.

Advertising Agency: dieckertschmidt, Berlin, Germany
Creative Directors: Kurt Georg Dieckert, Stefan Schmidt
Art Director: João Peixoto
Copywriters: Stefan Schmidt, Robert Mottl
Production: nureg, Nuremberg

Comments (2)

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Bob.C's picture
Activity Score 1159

Nice enough

mmackinven's picture
Activity Score 1608

Interesting, too bad that road doesn't exist in Milford Sounds ;) I had a very similar idea but for campervans back in 2007.