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Shave on the go

Agency Network: 
Published/Aired: 
June 2009
Description: 

Outdoor advertisment created by BBDO, Germany for MediMax, within the category: Electronics, Technology.

Advertising Agency: BBDO, Dusseldorf, Germany
Chief Creative Officer: Jan Leube
Copywriter: Douglas Tracy
Art Director: Shelley Lui
Account Executive: Steffen Schumann
Account Apprentice: Danae Strauss
Photographer: Ugur Orhanuglu
Editor: Astrid Krause

Comments (9)

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Guest's picture
Guest

very clever !

Guest's picture
Guest

oh man this is ridiculous. i love that the reprint says "it created a city-wide buzz"!

Guest's picture
Guest

I'm not sure if I have seen using this media.
Great idea.

Don't like the execution though.
Bad photography. The guy looks scared.

VB's picture
VB
Activity Score 35

Nice! Great idea

Guest's picture
Guest

Nice idea, bad photo. How can you say that this campaign increased sales by 17%? And what about the buzz? Respect anyway

Guest's picture
Guest

Great idea, I would never have thought to use that medium, but the execution is not so good. If the photography had been better than the whole campaign would have been great.

Guest's picture
Guest

B@stards! Very nice. Never seen that done.

Guest's picture
Guest

PS. Don't reckon the guy looks scared. But I do think the goaty looks a bit naff!.

PPS: I think we all know the results are a bit of a scam - but who cares. Good idea.

maxiiphemmy's picture
maxiiphemmy
Activity Score 57

cooooooool

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