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Work hard

Agency Network: 
Published/Aired: 
May 2014
Description: 

Outdoor advertisment created by Duncan/Channon, United States for Kona, within the category: Alcoholic Drinks.

Advertising Agency: Duncan/Channon, USA
Executive Creative Director / Copywriter: Parker Channon
Creative Director / Art Director: Anne Elisco-Lemme
Chief Creative Officer: Michael Lemme
Director of Production: Carolyn Bormann
Content Producer: Justine Barnes
Group Account Director: Eric Dunn
Account supervisor: Jenn Gbur
Photographer: Leigh Beisch

Comments (6)

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Pete R.'s picture
Pete R.
Activity Score 3412

I wish. Thanks for reminding me my life sucks.

damnson's picture
damnson
Activity Score 11517

It's funny tho.

An axe murderer of ads.

Pedestrian's picture
Pedestrian
Activity Score 492

Not particularly smart or interesting. Nice of them to give their interns a crack at headline-writing, I suppose. Maybe something like, "Play hard. Work if you have to."

brymiguel's picture
brymiguel
Activity Score 60

I prefer their line over yours. Their line takes a common phrase and ends it in a fun way. Your line doesn't even turn the phrase.

kleenex's picture
kleenex
Activity Score 50128

print ads solid.

manoranjanpattanayak's picture
manoranjanpattanayak
Activity Score 57

thanks to be show trhis type of ads

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