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Agency Network: 
Published/Aired: 
April 2012
Description: 

Outdoor advertisment created by Grey, South Africa for Endangered Wildlife Trust, within the category: Public Interest, NGO.

It's a small world if you're a wild animal.
89.2% of the world belongs to humans. Nature is left with 10.8%. Help us protect these areas.

Advertising Agency: Grey, South Africa

Comments (8)

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morse's picture
morse
Activity Score 18024

Shocking.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

alausa's picture
alausa
Activity Score 1420

Arresting visual, but inaccurate, at least for the part I come from.

Griffin's picture
Griffin
Activity Score 3

Great piece. The facts are definitely accurate. Check out the IUCN website. Only 10,8% of the earth has legal protection as declared wilderness areas. As for the world's oceans, less than 1% are protected marine sanctuaries. Shocking indeed.

kleenex's picture
kleenex
Activity Score 50204

solid idea.

Hadrons's picture
Hadrons
Activity Score 6041

I like the idea of how they presented the data. I'm not sure about the validity, but, hell, we are in advertising business: it's a great awareness job.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

toute's picture
toute
Activity Score 22

Saddening. Come on industrial civilization, slow down and go green!

vlads's picture
vlads
Activity Score 541

muy bueno! good cannes coud be!

f11's picture
f11
Activity Score 129

una realidad

Cristian A. Fernández / Director de Arte / www.publicopanama.com

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