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Tank

Campaign
Agency Network: 
Published/Aired: 
June 2009
DO Outdoor Ad -  Tank

Also From This Campaign 2

Description

Outdoor advertisement created by Grey, Brazil for DO, within the category: Recreation, Leisure.

Caption

For those who love the best Japanese food.

Advertising Agency: MatosGrey, São Paulo, Brazil
Creative Director: Leandro Castilho
Copywriter: Leandro Castilho
Art Director: Guy Costa
Photographer: Marlos Bakker
Illustrator: Wds Studio
Art Buyers: Juliana Gardim, Gustavo Santos, Bruna Tombolatto
Advertiser's Supervisor: Rogério F. Maneschi
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Guest's picture

nice,but i don't think the fish tank also delicious.

Guest
Guest's picture

thanx. you just killed my love for sushi.

looks more like a greenpeace ad to me.

Guest
just write's picture

the idea is not clear... it should hav been ilustrated in sm other way...

just write
Activity Score 651
Copywriter at Banyantree communications
Guest's picture

Is that rice below the fish tank? y dun just make it ice instead, and the seaweed, maybe can replace it with tapes or anything
else that ties the fish and ice together and make it look like a sushi instead. for the copy, i cant taste any "great" in the food,
maybe just fresh enough.

Guest
Guest's picture

is it against eating fish?

Guest
Davosk's picture

There are too many things to pick on with these.

Davosk
Activity Score 4815
Art Director
Emran Hayat's picture

a fresh sushi.. i like the concept

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Guest's picture

It's the line. I think a line that plays off "fresh" may be better for the image. It seems stereotyping good Japanese food as eating just raw fish.

Guest
Guest's picture

Ill buy it

Guest
Guest's picture

i like the typo :)

Guest
DarkSide's picture

Nothing beats a fresh piece of glass...

DarkSide
Activity Score 1066
Other
Guest's picture

Guy,
o anúncio ficou realmente muito bom!
Sucesso!
Vc anda sumido la no Restô hein?! hahaha!!!!
Espero ver vc em breve!
Abraço!
Marcel Sasaki

Guest
Guest's picture

i think the readablelity of the text is low.. it's hard to read.. because you used vertical type..

Guest
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