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Happy Can

Agency Network: 
Published/Aired: 
May 2013
Coca-Cola Outdoor Ad -  Happy Can

Description

Outdoor advertisement created by McCann, Italy for Coca-Cola, within the category: Non-Alcoholic Drinks.

Caption

Open Happiness

Advertising Agency: McCann Erickson, Milan, Italy
Vice Chairman: Andreas Dahlqvist
Chief Creative Officer: Miguel Bemfica
Executive Creative Director: Lee Tan
Creative Director: Giovanni Chiarelli
Art Director: Giovanni Berutti
Copywriter: Roberto Amboldi
Director: Fabio Cimino
Regional Account Director: Andrei Kaigorodov
Photography: LSD Studio
Media: Initiative Milan
Client Service Manager: Bianca Valcarenghi
Video: Why Worry Productions
Executive Producer: Diego Pandisi
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Borde's picture

There´s no case study without the actual smiling can... i think they rushed to it.

Borde
Activity Score 31
Creative Director at DDB Latina Puerto Rico
Peter Frank's picture

ZzZzzzzZzzZZzzZ

Peter Frank
Activity Score 532
talkingisfree's picture

This is pretty weak, I think

talkingisfree
Activity Score 2712
Art Director
emiliete's picture

Are you kidding me? Where's the idea?

emiliete
Activity Score 646
Copywriter at WMcCann
morse's picture

Is this a real can or just a billboard?

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

salil.sharma's picture

Mind Blowing Job guys ! Special thanks to Art Director ! Awesome job guys ! Unforgettable Bill Board !
Cheers

salil.sharma
Activity Score 2428
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

Adaddicted's picture

You must be kidding :P

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

mshady's picture

simple, relevant, memorable.

mshady
Activity Score 5
Account Director
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