Advertisement

Itchy feet poster

Campaign
Agency Network: 
Published/Aired: 
September 2009

Description

The poster communicates that Canesten is the best preparation for skin problems accompanied by itchy feet. To use an unconventional way of communication we used a poster that is scratched in the part where feet are displayed.

Outdoor advertisement created by BBDO, Slovakia for Canesten, within the category: Pharmaceutical.

Caption

Foot problems itching you? Sock it to ‘em.

Advertising Agency: MARK BBDO, Bratislava, Slovakia
Creative Director: Dávid Slimák
Art Director: Lukáš Karásek
Copywriter: Juraj Chmel
Account manager: Dana Adamovičová
Log in or register to post comments

Highest Rated

Guest's picture

not good

Guest
Guest's picture

is that what the client said when he saw these?

Guest
john.lighttern's picture

Cant you hire photoshop guys ?

john.lighttern
Activity Score 216
Chiat
Guest's picture

not good

Guest
Guest's picture

Copy is terrible...

Guest
Misstree's picture

I don't know...somehow the visual makes me itch. So it actually works for me!!

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

Misstree's picture

I don't know...somehow the visual makes me itch. So it actually works for me!!

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

rolling.stone's picture

excellent

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Advertisement