Description
The poster communicates that Canesten is the best preparation for skin problems accompanied by itchy feet. To use an unconventional way of communication we used a poster that is scratched in the part where feet are displayed.
Outdoor advertisement created by BBDO, Slovakia for Canesten, within the category: Pharmaceutical.
Foot problems itching you? Sock it to ‘em.
Creative Director: Dávid Slimák
Art Director: Lukáš Karásek
Copywriter: Juraj Chmel
Account manager: Dana Adamovičová
I don't know...somehow the visual makes me itch. So it actually works for me!!
.............................
Not all who wander are lost.
I don't know...somehow the visual makes me itch. So it actually works for me!!
.............................
Not all who wander are lost.
excellent
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~ Quite obviously, I have gathered no moss ! ~
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